We couldn’t think of a more fitting way to close out this, the most manufactured of holidays, than with this lovely ode to Valentine’s Day from commercials director Clay Weiner, the man also responsible for this Halloween-themed ode to L.A. vacuousness. Hell, if these two hapless bastards can get “confident with the ladies,” maybe you can too. While the music vid feels a little Lonely Island-esque (though even more over the top), on this V-Day night as we go it alone, we’ll take it…with a little smile in tow.
Posts Tagged ‘Clay Weiner’
Biscuit Filmworks director Clay Weiner mocks a certain breed of self-absorbed, vacuous L.A. blonde (you’ll know what I mean if you watch the video) in his new, appropriate titled short “Shalloween,” starring Tessa Goss and Amanda Olmstead.
Goss and Olmstead play oblivious blonde ditzes who somehow walk past several severed body parts without noticing. The short horror parody plays on viewer expectations by cutting to shots of severed body parts, followed by gasps from Goss and Olmstead’s characters. Each time we expect them to be reacting to the ghastly scene in front of them, they are instead reacting to some self-absorbed observations — such as “Oh my god, I forgot to drink my warm water with lemon this morning.”
The severed body parts become more conspicuously placed in Goss and Olmstead’s path as the short plays out, with Goss and Olmstead practically bumping into a torso. At this point they comment on how much they like the purple bra the torso is wearing, but seem unaware that they have just passed part of a dead body. It’s kind of a one-joke premise, but it’s a funny one and Goss and Olmstead play their parts perfectly. My favorite exchange is when Goss and Olmstead think they see Michael Phelps. “Oh my god, Michael Phelps walks, too?” one of them asks. My biggest complaint would be that even at 2:45 it feels like Weiner could have shaved off 15-20 seconds. But it’s well worth the couple of minutes to check it out (especially if the premise sounds funny to you), and may elicit a chuckle or two. Enjoy.
-L.A.-based commercial production company The Traveling Picture Show Company signed director Sam Crawford for exclusive representation.
-Meanwhile, Amsterdam prodco Minivegas added three new members to its team including managing director Fleur Schraven, creative director/StrawberryFrog alum Andrew Watson and interactive producer, Tobin Nageotte.
-Oy, the twerking craze (wait, is this twerking?) has now even infected Capri Sun in a new spot from Saatchi NY and Biscuit’s Clay Weiner (above).
-The Cannes Lions crew is giving a nod to the healthcare/pharma sector next year with a separate two-day event dubbed Lions Health. link
-While we’re on the hiring tip, Indianapolis-based Young & Laramore welcomed Sarah Halcombe as a writer, Taylor Schaffer as brand action specialist and Sara Walker as assistant account manager. All are newly created positions at the agency.
-Bank of America has moved its brand advertising duties from BBDO to yet another WPP “team.” link
-AFG&, the IPG-owned agency formerly known as Avrett Free Ginsberg, was named AOR for Prestige Brands, Inc.’s various OTC products including Efferdent, Chloraseptic and Clear Eyes.
-Facebook has set the estimated price range for its IPO at $28-$35 a share. link
-Just when Spirit Airlines couldn’t get any worse… link
-Vibrant Media unveiled a “user-initiated video ad solution” called Lightbox. link
-Y&R NY and director Clay Weiner address behind-the-scenes animal abuse in the entertainment industry for PETA (above).
-The ANA and 4A’s are urging marketers to take steps in addressing online piracy and counterfeiting. link
Goodby, Silverstein & Partners launched this new ad for just in time for tax day deadline yesterday. Did you take advantage of the brand’s all-price happy hour to alleviate the pain (or joy) on this, the merriest day of years. Anyhow, check this out and if you’re into gaming mode, Sonic has a “Tax Cut” game for you to play here. Yes, the two guys are in effect as well, who give you some advice on how to attain the highest score. Credits after the jump.
-The Tate galleries and Fallon have parted ways. Let the agencies line up. link
-The state of Connecticut, like New York, needs a new agency. link
Clay Weiner, writer/director of the Bud Light “Dude” campaign from a few years back among others, seems to be having some sort of disassociative identity disorder, and fortunately for us, his struggle is captured in his new book called Try-Ons. Apparently the man has always been told to be somebody, but has never been able to find himself, even after trying on “85 personas” for his limited edition book, some of which are depicted in the video above. After viewing, we’re just thinking a little psychotherapy and/or lithium will do the trick. You can Weiner’s Biscuit Filmworks reel here.