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Posts Tagged ‘Dave Chappelle’

‘Call of Duty’ Goes Domestic in UK Spot ‘Faboom’

Another day, another commercial from the Call of Duty: Ghosts marketing blitzkrieg. “Faboom,” a 40-second spot for UK audiences comes from 72andSunny and shows regular folk reenacting their favorite moments from the game at work, out to dinner, even in the doctor’s office during a proctology exam – well played, 72.

The spot comes a week after Eminem premiered his “Survival” music video that also acts as a Call of Duty promo. “Faboom” doesn’t have any white rappers – however, most of the people in the commercial happen to be white – but despite the lack of celebrity punch, the energy and occasional humor gives this ad a universal feel that should work whether televised or shown online. The clip evokes a bit of the Dave Chappelle skit about a real-life version of Grand Theft Auto. Clearly, the sentiment has aged well, and appealing to the human connection to video games, rather than just showing out-of-context graphics for 30 seconds, seems to be the new go-to technique for gaming ads. Call of Duty: Ghosts comes out September 5. Credits after the jump.

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Second City Lampoons Mary J. Blige/Burger King Beef

Well, guess it was only inevitable that Mother’s Mary J. Blige‘s Burger King ad which was pulled for, um, “music-licensing” issues, would be given the parody treatment, but even this is ridiculous. Here, the Second City Network , which has spawned almost every funny, famous person and/or SNL cast member you know since at least the ’70s, provides this clip that takes the stereotype shlock to 11. Guess we can understand why Dave Chappelle fled his show. The original ad is below.