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Posts Tagged ‘Dave Marsey’

Digitas LBi SF Hires Co-Creator of ‘Concepting with Convicts’

Ben PfutzenreuterDigitasLBi San Francisco has hired Ben Pfutzenreuter, who previously served as an intern and was co-creator of the popular “Concepting with Convicts” program, which utilized the Federal Bureau of Prison’s pen pal program to allow collaboration with inmates to create speculative ads. Ben created the program with fellow intern Pat Davis, with the goal of proving that “Great ideas can come from anywhere.” Inmates provided either copywriting or art direction for each ad; art directors Marcus Löf and Luis Gonzalez also collaborated on the project.

Pfutzenreuter began work this week as an associate copywriter. The Miami Ad School grad interned with Digitas LBi this past winter.

“We’re incredibly proud of the work that Ben and Pat have done independently with Concepting with Convicts, and we’re thrilled to have Ben join our San Francisco team,” said Dave Marsey, EVP/Managing Director, DigitasLBi San Francisco. “The spirit that good ideas can be born anywhere, is our philosophy here in San Francisco.”

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Digitas Promotes Marsey to EVP/MD in San Francisco

We’ve been told that this is a new position, but, yes, Dave Marsey, who’s spent well over six years with Digitas, has been promoted to the role of EVP/managing director of the Publicis Groupe/VivaKi-agency’s San Francisco office. Marsey will be tasked with leading a staff of 70+ at said agency, which handles clients including Taco Bell and eBay, come Feb. 1.

During the last half-decade the newly appointed exec has moved up from SVP/group media director to his most recent role as SVP/media practice lead. Need more info? Read here.