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Posts Tagged ‘David Carson’

Senior CDs Leaving Ogilvy

There’s a little creative director shakeup happening at O&M this week as sources familiar with the matter confirm to us that Chris Mitton, Bruce Henderson and Josh Tavlin are all leaving the agency. Before you start blaming anyone specific or crying mutiny, our sources tell us that the departures are all unrelated. Tavlin (pictured), who’s been with Ogilvy for nearly two decades and currently holds the title of SVP/GCD in New York, is joining Momentum as ECD effective Feb. 1.

Mitton’s departure is a little murkier as sources say that his leaving has nothing to do with the agency, but is due to “personal reasons” and he’s getting out of New York to take a job elsewhere. The ECD was recently paired up with David Carson, who joined Ogilvy a month ago, to work on American Express and IKEA among other accounts. As for Henderson, who’s currently a top creative at OgilvyOne, we’ve been told that he’s leaving to take an ECD post at a “top direct marketing agency.”

This latest round of exits follows those of Tom Godici and Greg Ketchum, who worked on the IBM account but left in October of last year for BBDO after Steve Simpson took over at Ogilvy. We think the words “feeling redundant” could apply in this case.

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Ogilvy NY Welcomes Back Carson, Adds Gragnano

It seems like there’s been an executive creative director hiring spree this week as Ogilvy is the latest to announce that it’s added more senior creatives to its New York office, namely Heavy.com co-founder David Carson and award-winning Saatchi & Saatchi alum, Alison Gragnano.

Carson, whose duties will include partnering with fellow ECD Chris Mitton and leading teams on such clients as American Express, IKEA and Stoli, helped launch music network Fuse among other efforts. In a statement, the man who actually served as CD at Ogilvy on the IBM e-business during the late 90′s says, “I’m pretty excited to join Ogilvy at a time when emerging media has gone mass. A-list brands are chomping at the bit to leverage new channels of communication. It’s an enormous opportunity.”

Gragnano, meanwhile, will work on Unilever and Kimberly-Clark business. During her four years at Saatchi, she moved her way up to global CD status while working for brands like General Mills and P&G. Gragnano was part of the Crest team that won Gold at Cannes for the “You Can Say Anything With a Smile” campaign.

On the IBM front, Ogilvy also increased staff with the addition of ex-Crispin creative Jason Marks as GCD, TBWA\Digital Arts alum Howard Pyle as global director of digital platforms and former 180 Amsterdam head of digital production Pierre Wendling as executive producer.