TVNewser TVSpy LostRemote SocialTimes AllFacebook FishbowlNY FishbowlDC PRNewser 10,000 Words GalleyCat UnBeige MediaJobsDaily

Posts Tagged ‘Doug Spong’

Fischer Succeeds Spong as Carmichael Lynch Prez

Why not wind down the day with a little people news, shall we? Six months after rejoining Carmichael Lynch to assume the role of chief strategy officer, Marcus Fischer is adding president to his title. In turn, Fischer replaces Doug Spong, who isn’t leaving the Minneapolis-based IPG agency but remaining on as managing partner (which he’s been for over two decades) and continuing to serve as president of its PR division, Carmichael Lynch Spong.

As for Fischer, the new Carmichael Lynch prez rejoined said agency last August to serve as its first-ever CSO and subsequently consolidated its¬†research, analytics and media groups into one strategic resource, according to the agency. Prior to CL, he spent four years at fellow Twin Cities shop, space150, last serving as CEO. During his first time out at CL, Fischer spent five years (’03-08) working n the agency’s planning department. Early on in his career, Fischer worked in account planning at Fallon.

Mediabistro Course

Storytelling for Media Professionals

Storytelling for Media ProfessionalsLearn how to use stories to inspire, connect, and persuade your clients! In this workshop starting September 3, you'll learn how to uncover stories in everyday life, incorporate stories into your media work, use storytelling techniques with clients, all to improve your pitch and presentation skills. Register now!

Fischer Rejoins Carmichael Lynch, Assumes CSO Post

After four years away from the Carmichael Lynch fold, Marcus Fischer will be rejoining the agency to serve as its first chief strategy officer, effective August 13. Prior to his CL reunion, Fischer (pictured) spent the last four years at fellow Minneapolis operation space150, where he moved up the ladder from VP, account planning to president to ultimately CEO.

Along with his new CSO post at Carmichael Lynch, Fischer will join the agency’s core management team that also includes CEO Mike Lescarbeau, president Doug Spong, CFO/COO Mark Feriancek and CCO Dave Damman. Fischer’s first tour of duty at Carmichael Lynch lasted from 2003-2008, during which time he worked in the agency’s brand planning department.

Wednesday Odds and Ends

-Even young’uns embrace the “Bad Breath Test” presented by Orabrush (above).

-Doug Spong, Carmichael Lynch president and founder of its PR division Carmichael Lynch Spong, earned a Citation of Merit from Iowa State University.

-So, where did ChapStick go wrong? Let Jezebel provide some context. link

-Santa Monica-based direct response agency Mercury Media promoted Lucia Maramba to director of operations.

-Apparently, an ad for Disneyland Paris was targeted at children and subsequently banned. Yeah, that’s totally not the target market. link

-Element 79/Ogilvy alum Julie Genung joined Minneapolis-based d.trio marketing group as senior account executive.

-Can your Adidas shoes do this? link