During his career, Lester has also served as a GCD at Saatchi & Saatchi’s Team One on Lexus (of course), an ACD at Goodby and had a lengthy stint as an art director at BBH London. According to the Deutsch LA camp, Lester has already started at the agency.

New Career Opportunities Daily: The best jobs in media.

Two months after they first teased their deep-sea endeavor called “Project Shiphunt,” Sony, Intel and 180 LA have unveiled “Shipwreck Alley,” the first of two web films to be released this summer (the second arrives on July 13) that promotes the efforts of five Michigan students who are using Sony Vaio laptops to find a shipwreck within, yes, Lake Huron’s Shipwreck Alley. If only our school field trips were like this.

The young whippersnappers’ adventures are being captured by @radical.media director Paul Bozymowski, who says in a statement, “Over the course of just a few weeks, I saw a profound transformation in the students who participated in this project. I think this is not only a testament to the environment that was created for the students, but also a testament to engaging with technology through immersive project based learning.” From the looks of it, we’d just feel claustrophobic and get seasick. Anyhow, you can follow the project here and totally distract yourself and try to earn a million bucks by playing the Google Earth-based “Oceans of Treasure” game that ties into the “Shiphunt” effort. Credits after the jump…

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To create awareness and excitement for Sony’s new in-dash A/V navigation systems with TomTom technology, 180LA brings us a digital campaign that includes two music videos (one rock-themed, seen above, and another R&B-based after the jump) featuring a mash-up of music and navigation. Directed by Grammy Award Winner, Trish Sie, I kind of love these. They’re funny, they acknowledge the annoyance of not knowing where you are, and the casting is spot on. Also, I dig that one of the videos is set in LA as anyone who’s driven there knows what a fuckmare it is to get around.

Gavin Lester, creative director at 180LA says, “The videos target 22-49 year-old women and men who take their digital music everywhere but are looking for a dependable, quality way to play their music and videos in the car.”

Credits and R&B video after the jump

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Check out this new Boost Mobile spot from 180LA, which features a a 20-foot tall giant who’s having a rough go at life and touts the mobile brand’s “Shrinkage” plan. In my world, shrinkage is never a good thing. And with the amount that it’s said in this spot, the point of it is completely lost on me.  How come they’ve gotta say it over and over again sooo many times? Welcome to the world of see, say, kids.

In a statement, Ari Weiss, CD at 180LA, had this to say about the clip (which was directed by MJZ’s Dante Ariola): “Giants have always been glamorized in the public eye, but the truth is being that large comes with obvious setbacks. Giants seemed to be the perfect spokespeople for a campaign featuring the upside of shrinking.”

Umm ya. It’s a whatever spot. Wouldn’t watch it again, wouldn’t necessarily talk about it again. But hey, some of you might actually have some shit to talk about it, so why not, right? Knock yourselves out. Happy November. Credits after the jump.

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New Career Opportunities Daily: The best jobs in media.