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Posts Tagged ‘James Brown’

Tuesday Morning Stir

 

-L.A.-based production company Hello! has signed director/Tool of North America alum James Brown to its roster.

-Oh lord, Maria Shara—sorry, Maria Sugarpova. link

-Mary Kay has signed on as 2014 client sponsor for the AAF’s National Student Advertising Competition. link

-RPA promotes its allegiance with Farmers Insurance and NASCAR in a campaign starring racer, Kasey Kahne (above). Check out the behind-the-scenes-clip here.

-Former Nickelodeon VP/digital brand creative Maureen Carter has joined Deloitte Digital as CD.

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Time to Make That James Brown Music Video You’ve Been Putting Off

From Saatchi & Saatchi and Genero.tv comes a new contest for filmmakers that honors the late “The Hardest Working Man in Show Business,” James Brown.

In May, iTunes re-released Brown’s entire catalog, and his famous Live at the Apollo performance will see a re-issue later this year. In celebration, Saatchi and Genero.tv are challenging aspiring filmmakers to create a music video for one of four of Brown’s most songs, “It’s a Man’s Man’s Man’s World,” “Sex Machine,” “Papa’s Got a Brand New Bag” and “I Try.” Now, if this was my music video contest (which it’s not), I would totally replace “I Try” with “I Got the Feelin’,” but that’s why I don’t make the big bucks.

Entrants have until Monday, July 16 to record and upload their video, which will be judged by panelists from Saatchi, Genero.tv, BUG, and Universal Music. The finalists will receive $4,000, and the grand prize winner will get an opportunity to work on a project in a “key office” around the Saatchi & Saatchi global network.

Get more info and see the current entries at Genero.tv’s website here. And, of course, here’s some James Brown to help kick you off into the weekend. Also, PRO TIP: Whenever you have to clean your house or apartment in preparation for company, James Brown’s 20 All-Time Greatest Hits! is the way to go.

Monday Odds and Ends

-McCann Romania won Grand Prix at Cannes in Promo & Activation and Direct. link

-Clemenger BBDO won the PR Grand Prix for its National Bank of Australia campaign. link

-Commercial/music video director James Brown, formerly of Smuggler and Stink, signed to the roster of Tool of North America. link

-DDB Chicago unveiled a series of new ads for State Farm (above). link

-Pereira & O’Dell namesake/CEO Andrew O’Dell gets a moment in the spotlight. link

-eMarketer: Facebook will surpass Yahoo in display ad revenue this year. link

-The Internet, now a domain-naming free-for-all. link

-Skin care company StriVectin named New York-based, Havas-owned shop Cake as its social media AOR.

-Yep, Samsung and UC San Diego students are striving to perfect Smell-o-Vision technology. link

 

Chiat\Day LA Gets to the Heart of ‘G’…We Think

With a little help from the Godfather of Soul James Brown and a handful of athletes including Kevin Durant and Serena Williams, TBWA\Chiat\Day LA continues to push the philosophy and product line of Gatorade’s “G.” The agency once again resorts to the three-phase motif of “The Before, The During, The After” and shows that within the sugary energy drink spokesperson lies the heart of a badass. Camp G tells us that this latest campaign “metaphorically examines the story inside the athletes.” Whatever the case, at least they’ve made some strides since 2009. Credits after the jump…

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The Red Pencils Return to Recruit Bike-Riding Ad Folks

Seeing as it’s World AIDS Day and all, it’s rather timely that SF-based freelance art director Keith Gibson and his Red Pencils crew return with their goodwill mission to fight the disease. Just like last year, the Red Pencils are looking to enlist people from the ad community to take part in the AIDS/LifeCycle, a seven-day bike ride that this time starts in San Francisco on June 5 and ends in Los Angeles on June 11. The current 2011 Red Pencils roster consists of:

Keith Gibson / Freelance Art Director & Designer / Riney, San Francisco
Michelle Kelly / Jr. Communication Strategist / GSP, San Fancisco
Brandon Reif / Creative Director / Draft FCB, San Francisco
Laura Gibson / Marketing Director / ECA, Oakland
James Brown / Freelance Creative Director/ San Francisco
Michael Tabtabai / Creative Director / Saatchi & Saatchi, Los Angeles
Mark Estes / Freelance Photographer / Oakland
Christopher Wood / Creative Director / Luckyfish, Atlanta

If interesting in riding, email team@redpencils.org or if you’d just like to download and put up the poster to show your support, here’s your link.  Full release after the jump.

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