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Posts Tagged ‘Jane Barratt’

Jane Barratt Leaving Y&R, Sebok Stepping In

After spending nearly 18 months as president of Y&R New York, Jane Barratt is leaving the agency to “pursue other opportunities.” As a result of her departure, Tom Sebok, current president/CEO of Y&R North America, will be stepping in to fill the role.

With Sebok taking over for Barratt, Y&R global CEO David Sable will assume responsibility for the North American region for the time being. In a statement, the chief exec says, “We have an absolutely fantastic new Chief Creative Officer in Jim Elliott.  We have brought back Channel Planning with the appointment of Sue Kaufman, fine-tuned our approach to Brand Planning with the addition of Chip Walker, and built a competitive new business machine under Chris Hayes.  The tough news is behind us. We need to invest in this moment with the most experienced leadership and support.”

Mediabistro Event

“Vine: Create Quick Social Video to Market Your Brand” Webcast

Bring your Twitter efforts and information to life with this popular video app. Find out how in our Vine webcast taking place tomorrow, June 19 from 4-5 pm ET. Gemma Craven (left), EVP, New York group director of Social@Ogilvy, will discuss how her team has created interactive videos for brands to get their message heard. Register today.

Vitrone, Reichenthal Out at Y&R

After nearly three years spent as day-to-day creative leaders at Y&R New York, the duo of Scott Vitrone and Ian Reichenthal (l-r), who last held the title of co-CCOs (well, at least according to the Y&R site–we’re told they were still co-ECDs), have parted ways with the agency. Vitrone/Reichenthal joined Y&R from TBWA\Chiat\Day NY, where they were GCDs and worked on Mars projects for Snickers, Skittles and Starburst. Here’s a statement from both Y&R and Jane Barratt, president of the NY office, below:

GENERAL RESPONSE FROM Y&R:

“Y&R NY, Scott Vitrone and Ian Reichenthal have decided to part ways. The office’s two former co-ECDs are leaving to pursue other interests.”

Y&R is in the process of identifying a replacement.

STATEMENT FROM JANE BARRATT:
We wish Scott and Ian the best of luck with their next endeavor. Their contribution to Y&R New York has been outstanding. We see this as an opportunity to build our team of great creative storytellers with deep experience across all channels.