McGarryBowen tapped the seemingly workaholic folks at Psyop (and Smuggler, lest we forget) to develop the animation in this pop-up book spot for JP Morgan Chase, the financial firm that received a nice $25 billion bailout back in ’08 and insisted it was putting the cash to good use.

In this piece, which makes us want to revisit Inception for some reason, JPMorgan Chase gloats about how many homes and small businesses it’s saved since 2009 while increasing the company’s lending commitment by $10,000,000,000 (yes, we believe we have all those 0′s right) and giving businesses an opportunity for a second review.

It’s a nifty visual piece, but will anything Psyop produces measure up to “Happiness Factory?” We’ll let you be the judge. Credits after the jump.

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