Nearly three years after joining up with BBDO New York as EVP/group planning director on the AT&T account, Jeff Kenyon has moved up the charts as he’s now been appointed head of planning for the agency. It seems like a natural transition for Kenyon considering that he’s already been shouldering some of the planning responsibilities handled by his predecessor, Paul Matheson, who if you recall returned to Asia last year (the head of planning post has been vacant since then). As mentioned in the past, Kenyon joined BBDO after serving as group planning director at Ogilvy on campaigns including IBM’s “Smarter Planet” and “My Life, My Card” for American Express.
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