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Posts Tagged ‘Jon Pearce’

Shackle Replaces Kerrigan at Gyro London

Let’s kick things with a little news from across the Atlantic. A month after confirming the departure of its London ECD, Ian Kerrigan, Gyro, which dubs itself the “global ideas shop,” has announced his replacement in Mike Shackle. The new Gyro London exec heads to the U.K. after making the rounds in New York for the last couple of years, first helping run day-to-day creative at BBH (along with Calle Sjoenell and Jon Pearce) then heading to Deutsch NY to serve as SVP/group creative director on the latter’s Microsoft account 15 months ago.

Shackle officially assumed his position this week while Kerrigan will be vacating his next month. During his career, the incoming ECD has held the same title at Y&R/Enfatico Beijing and also spent nearly four years at TBWA\Tequila Singapore. In a statement, Gyro London managing director Nick Jefferson sings Shackle’s praises, saying, ““Mike is a true creative leader. As a Brit who has lived and worked in Asia, North America and Europe, he brings a truly international perspective to our global network. With Mike, gyro London will reach its next level in its unstoppable pursuit of creative innovation and thought leadership for our clients.”

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Team Detroit to Launch NYC-Based Boutique for Lincoln

Ah, so this is why we got a last-minute invite to a conference here in New York starring WPP don Sir Martin Sorrell among others. Come Jan. 1, WPP’s Team Detroit unit will launch a new unit here in the Big Apple that will be dedicated to the Lincoln brand. The new division will be led by McKinney alum and automotive industry vet Cameron McNaughton, who joins as president, as well as CCO Jon Pearce, who formerly served as ECD at BBH New York.

Regarding the Lincoln link of Team Detroit, which will ship some members to NYC, McNaughton says in a statement, “Our goal is simple: To help our partners at Lincoln create a new future for their brand as it reinvents itself. To achieve this, we are dedicated to creating a new, best-in-category integrated agency team that utilizes the top creative talent recruited within and outside of the WPP and Team Detroit network.”

No, there is no name yet for the new division but we’ll let you take a stab.

Ari Weiss Heads to the East Coast

It only seems like yesterday that 180 LA creative director Ari Weiss was discussing “shrinkage” in relation to the agency’s campaign for Boost Mobile. My, how things change so quickly. Weiss has now packed his bags and is headed back to the East Coast to assume an executive creative director role at BBH New York. Though the agency’s still without CCO, it’s boosting its ECD team as Weiss becomes the fifth in the roster, joining Jon Pearce, Mike Shackle, Calle Sjoenell and Pelle Sjoenell.

As for background, Weiss began his career at now-defunct Cliff Freeman & Partners before moving on to BBDO, then heading to the West Coast to take on creative roles W+K, Goodby and eventually 180. Now at BBH, Weiss will serve as ECD on Axe.

BBH NY Adds to Creative Department

A pair of associative creative directors have joined the fold at BBH’s New York office, namely Jesse Juriga and Nate Able. Juriga (left) arrives from Droga5, where he spent four years and worked as a creative on several Puma projects including “Index” and “Social” as well as campaigns for Rhapsody/Jay-Z, The New Museum Launch and the Tap Project. Now at BBH, Juriga will join up with the agency’s Google team.

Able, meanwhile, has spent pretty much his entire career on the West Coast, moving from an AD at McCann Worldgroup SF to a similar post at T.A.G., where he was part of the seemingly massive team that worked on Halo 3 “Believe.” When T.A.G. evolved into agencytwofifteen in April of last year, Able got bumped up to ACD and continued working on Microsoft/Xbox (including promos for the live action series, Bright Falls) as well as Nescafe Mexico.

While it adds more creatives, BBH NY is still without CCO but the search continues for someone to replace Kevin Roddy, who resigned last fall. Current day-to-day creative is being overseen by three ECDs, Calle Sjoenell, Jon Pearce and Mike Shackle.