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<title>Judd Counsell - AgencySpy</title>
<link>http://www.mediabistro.com/agencyspy</link>
<description>Inside Your Agency. Deep Inside</description>
<copyright>Copyright 2013</copyright>
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<title>BBDO NY Resurrects Agent Smith for Latest GE Effort</title>
<description><![CDATA[<p><iframe width="500" height="375" frameborder="0" src="http://www.youtube.com/embed/loinY8MmVq8?feature=player_detailpage"></iframe></p>
<p>Has it really been ten years since <em>The Matrix: Revolutions </em>tarnished the Wachowskis&#8217;epic saga? Time flies, but while we&#8217;d rather forget the third and final <em>Matrix </em>installment, we&#8217;re happy to once again see <strong><a href="http://www.mediabistro.com/Hugo-Weaving-profile.html">Hugo Weaving</a></strong> as the relentless Agent Smith, whose dapper yet menacing visage appears along with several doppelgangers in this latest effort from BBDO New York for GE called &#8220;Agent of Good.&#8221;</p>
<p>The spot, which was directed by <strong><a href="http://www.mediabistro.com/David-Gordon-Green-profile.html">David Gordon Green</a></strong> (Pineapple Express), debuted over the weekend and showcases GE&#8217;s industrial internet technology and how the corporate giant connecting its medical hardware to its software is benefiting hospitals&#8211;or something to that effect. Despite being a decade removed from the <em>Matrix </em>films, Weaving shows no signs of rust as he brings the snarl of his most iconic character to the most sterile of environments. Stick around for the final moments for your most obvious <em>Matrix </em>reference, minus Morpheus. Credits after the jump.</p>
<p> <a href="http://www.mediabistro.com/agencyspy/bbdo-ny-resurrects-agent-smith-for-latest-ge-effort_b47091#more-47091" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Kiran Aditham</dc:creator>
<comments>http://www.mediabistro.com/agencyspy/bbdo-ny-resurrects-agent-smith-for-latest-ge-effort_b47091#disqus_thread</comments>
<link>http://www.mediabistro.com/agencyspy/bbdo-ny-resurrects-agent-smith-for-latest-ge-effort_b47091</link>
<guid isPermaLink="false">http://www.mediabistro.com/agencyspy/?p=47091</guid>
		<category><![CDATA[Brands]]></category>
		<category><![CDATA[Campaigns]]></category>
		<category><![CDATA[Anthony Nelson]]></category>
		<category><![CDATA[Ben Myers]]></category>
		<category><![CDATA[Cristina Fotieo]]></category>
		<category><![CDATA[David Gordon Green]]></category>
		<category><![CDATA[David Lubars]]></category>
		<category><![CDATA[Emma Armstrong]]></category>
		<category><![CDATA[Eric Cosper]]></category>
		<category><![CDATA[Eric Van Skyhawk]]></category>
		<category><![CDATA[George Sholley]]></category>
		<category><![CDATA[Hugo Weaving]]></category>
		<category><![CDATA[Ian MacKenzie]]></category>
		<category><![CDATA[Judd Counsell]]></category>
		<category><![CDATA[Lex Rudge]]></category>
		<category><![CDATA[Michael Aimette]]></category>
		<category><![CDATA[Michael Marinelli]]></category>
		<category><![CDATA[Rani Vaz]]></category>
		<category><![CDATA[Sam White]]></category>
		<category><![CDATA[Steve Windon]]></category>
		<category><![CDATA[Tim Roan]]></category>
<pubDate>Mon, 15 Apr 2013 11:45:12 +0000</pubDate>
</item>
<item>
<title>All-Star Robo-Team from Old School Ushers in New School in Latest GE Spot</title>
<description><![CDATA[<p><iframe width="500" height="375" frameborder="0" src="http://www.youtube.com/embed/V27Zpztf-Ys?feature=player_detailpage"></iframe></p>
<p>If General Electric’s “Brilliant Machines” campaign was a movie, the brand&#8217;s &#8220;Robots on the Move&#8221; commercial would only be a teaser trailer. Although it’s full of intrigue and suspense, the ad fails to actually promote anything other than pop-culture nostalgia.</p>
<p>BBDO New York and GE teamed up for the sixty-second spot, which premiered on Thanksgiving and was directed by <strong><a href="http://www.mediabistro.com/Jonathan-Dayton-profile.html">Jonathan Dayton</a></strong> and <strong><a href="http://www.mediabistro.com/Valerie-Faris-profile.html">Valerie Faris</a></strong>, the husband/wife duo who helmed feature films such as <em>Little Miss Sunshine</em> as well as several music videos including Smashing Pumpkins&#8217; &#8220;Tonight, Tonight.&#8221; The pitch itself is clever: famous machines looking for new, powerful machines that will make the world better. If we were to grade the effort, we’d have to say incomplete. What are these revolutionary machines? Do they look any different? How will they make the world a better place? Will they cost less than the retail price of an iPhone?</p>
<p>Regardless, sci-fi geeks across the country won’t be able to hide their vinegar strokes. Star Trek fanatics will appreciate a Data sighting. Props on including K.I.T.T. as well, but GE needs to follow up this style-over-substance spot with something concrete—a fridge, a washer, anything that isn’t swiped from an 80’s TV show. The knockoff Avicii soundtrack is pretty fresh, though. All that’s missing is some Hasselhoff. Credits after the jump.</p>
<p> <a href="http://www.mediabistro.com/agencyspy/all-star-robo-team-from-old-school-ushers-in-new-school-in-latest-ge-spot_b41531#more-41531" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Jordan Teicher</dc:creator>
<comments>http://www.mediabistro.com/agencyspy/all-star-robo-team-from-old-school-ushers-in-new-school-in-latest-ge-spot_b41531#disqus_thread</comments>
<link>http://www.mediabistro.com/agencyspy/all-star-robo-team-from-old-school-ushers-in-new-school-in-latest-ge-spot_b41531</link>
<guid isPermaLink="false">http://www.mediabistro.com/agencyspy/?p=41531</guid>
		<category><![CDATA[Agencies]]></category>
		<category><![CDATA[BBDO]]></category>
		<category><![CDATA[Brands]]></category>
		<category><![CDATA[Campaigns]]></category>
		<category><![CDATA[Anthony Nelson]]></category>
		<category><![CDATA[Ben Myers]]></category>
		<category><![CDATA[David Lubars]]></category>
		<category><![CDATA[David Rolfe]]></category>
		<category><![CDATA[Emma Armstrong]]></category>
		<category><![CDATA[Eric Cosper]]></category>
		<category><![CDATA[George Sholley]]></category>
		<category><![CDATA[JD Smyth]]></category>
		<category><![CDATA[John Melillo]]></category>
		<category><![CDATA[Jonathan Dayton]]></category>
		<category><![CDATA[Judd Counsell]]></category>
		<category><![CDATA[Kevin Jordan]]></category>
		<category><![CDATA[Linus Sandgren]]></category>
		<category><![CDATA[Michael Aimette]]></category>
		<category><![CDATA[Michelle Teng]]></category>
		<category><![CDATA[Rani Vaz]]></category>
		<category><![CDATA[Rob McIver]]></category>
		<category><![CDATA[Robin Erler]]></category>
		<category><![CDATA[Tim Roan]]></category>
		<category><![CDATA[Valerie Faris]]></category>
<pubDate>Tue, 27 Nov 2012 15:21:29 +0000</pubDate>
  
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</item>
<item>
<title>Deutsch NY Slaps VP Label on Several Creatives</title>
<description><![CDATA[<p><img class="alignleft size-full wp-image-26886" title="donovangoodly" src="http://www.mediabistro.com/agencyspy/files/2011/12/donovangoodly.png" alt="" width="64" height="70" />While we&#8217;re on the promotional tip today, though we&#8217;d let you know that Deutsch bumped up several of its creatives to VP in its New York office. Seven creatives in all are adding VP to their title including ACD <strong><a href="http://www.mediabistro.com/Judd-Counsell-profile.html">Judd Counsell</a></strong> (who served as copywriter on the <a href="http://www.mediabistro.com/agencyspy/the-manning-bros-find-crime-fighting-side-project-during-off-season_b20213#more-20213" target="_blank">Manning bros&#8217; &#8220;Football Cops&#8221; work</a> for DirecTV among other things), as well as creative directors <strong><a href="http://www.mediabistro.com/Donovan-Goodly-profile.html">Donovan Goodly</a></strong> and <strong><a href="http://www.mediabistro.com/John-Heath-profile.html">John Heath</a></strong> (left-who can forget that headshot? who<a href="http://www.mediabistro.com/agencyspy/deutsch-ny-hires-two-cds-to-work-on-microsoft_b12312" target="_blank"> joined Deutsch NY</a> in January to work on the Microsoft business.</p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Kiran Aditham</dc:creator>
<comments>http://www.mediabistro.com/agencyspy/deutsch-ny-slaps-vp-label-on-several-creatives_b26873#disqus_thread</comments>
<link>http://www.mediabistro.com/agencyspy/deutsch-ny-slaps-vp-label-on-several-creatives_b26873</link>
<guid isPermaLink="false">http://www.mediabistro.com/agencyspy/?p=26873</guid>
		<category><![CDATA[Deutsch]]></category>
		<category><![CDATA[People]]></category>
		<category><![CDATA[Donovan Goodly]]></category>
		<category><![CDATA[John Heath]]></category>
		<category><![CDATA[Judd Counsell]]></category>
<pubDate>Tue, 13 Dec 2011 11:14:04 +0000</pubDate>
</item>
<item>
<title>The Manning Bros Tackle Crime-Fighting During Off-Season</title>
<description><![CDATA[<p><object style="height: 350px; width: 480px;"><param name="movie" value="http://www.youtube.com/v/-znHzHafMlQ?version=3" /><param name="allowFullScreen" value="true" /><param name="allowScriptAccess" value="always" /><embed type="application/x-shockwave-flash" width="480" height="350" src="http://www.youtube.com/v/-znHzHafMlQ?version=3" allowfullscreen="true" allowscriptaccess="always"></embed></object></p>
<p>Wow, look what the NFL lockout has done to our pro football stars. First teased and given the snark treatment <a href="http://deadspin.com/5811386/peyton-and-eli-manning-are-football-cops/gallery/1" target="_blank">on Deadspin</a> weeks ago (sorry for the lag, it took us some time to get credits), here&#8217;s the full trailer for Peyton and <strong><a href="http://www.mediabistro.com/Eli-Manning-profile.html">Eli Manning</a></strong>, much anticipated mini-series for DirecTV called &#8220;Football Cops.&#8221; The plot synopsis: &#8220;Two former pro football players who bring their unique brand of law enforcement to one of the country&#8217;s toughest neighborhoods.&#8221;</p>
<p>Peyton and Eli play Mike Tahoe and C.J. Hunter, respectively, and they use footballs as weapons while wearing mustaches even Cochise would find tacky. According to Deutsch NY, which is behind this send-up that was shot in Brooklyn and promotes the DirecTV NFL Sunday Ticket (here&#8217;s hoping there&#8217;s use for one), the video has tallied over 750, 000 views since its launch late last week. It&#8217;s pretty damn amusing we say, so we&#8217;re not surprised. Eli Manning&#8217;s acting chops be damned, here&#8217;s hoping for more installments of this silly crime-fighting saga. For those of you really into this, there&#8217;s <a href="http://www.footballcops.com/" target="_blank">a site</a> to download wallpapers, ringtones, etc., but we even have our limits. Credits after the jump.</p>
<p> <a href="http://www.mediabistro.com/agencyspy/the-manning-bros-find-crime-fighting-side-project-during-off-season_b20213#more-20213" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Kiran Aditham</dc:creator>
<comments>http://www.mediabistro.com/agencyspy/the-manning-bros-find-crime-fighting-side-project-during-off-season_b20213#disqus_thread</comments>
<link>http://www.mediabistro.com/agencyspy/the-manning-bros-find-crime-fighting-side-project-during-off-season_b20213</link>
<guid isPermaLink="false">http://www.mediabistro.com/agencyspy/?p=20213</guid>
		<category><![CDATA[Campaigns]]></category>
		<category><![CDATA[Celebrity]]></category>
		<category><![CDATA[Ha!]]></category>
		<category><![CDATA[Bryan Buckley]]></category>
		<category><![CDATA[Daryl Pinsdorf]]></category>
		<category><![CDATA[Eli Manning]]></category>
		<category><![CDATA[George Decker]]></category>
		<category><![CDATA[Greg DiNoto]]></category>
		<category><![CDATA[James Leibow]]></category>
		<category><![CDATA[Joe Calabrese]]></category>
		<category><![CDATA[Judd Counsell]]></category>
		<category><![CDATA[Mike Jurasits]]></category>
		<category><![CDATA[Morgan Carroll]]></category>
		<category><![CDATA[Nicole Euell]]></category>
		<category><![CDATA[Philip Loeb]]></category>
		<category><![CDATA[Robert Fraze]]></category>
		<category><![CDATA[Steve Nesle]]></category>
		<category><![CDATA[Tom Scherma]]></category>
<pubDate>Tue, 28 Jun 2011 11:01:12 +0000</pubDate>
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