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Posts Tagged ‘Kevin Roberts’

UPDATED: Big Changes at Publicis

Some French dudeIn case you haven’t seen it already this morning, The Publicis Groupe officially rewarded Maurice Levy for his failure today by extending the current chief executive’s role until (approximately) The Avengers 3.

Despite the fact that Levy assured The Guardian that he would “not be seeking a new term” in the halcyon days of 2010 and that other reports had him set to leave next year, it seems that Levy will stick around at least until the approval of all accounts at the end of 2016 — and that he will leave in early 2017.

Obviously, “No clear successor has been appointed to replace Levy.”

Two former candidates will definitely not be replacing him, though.

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Smart Takes Over as Saatchi NY CEO

brentsmartWe first started hearing about this a couple of weeks ago and now it’s official that Durk Barnhill, who’s spent the last year-plus as CEO at Saatchi & Saatchi New York, will no longer hold the title at the agency as he’s now moving into the role of business development director on Saatchi & Saatchi’s global transformation team. Barnhill, who will also help build the digital capability within the Saatchi network, will be succeeded by 39-year-old Aussie native Brent Smart (pictured), who has served as worldwide managing director of the New York office for two years (with an initial focus on the General Mills biz).

In a statement, Saatchi & Saatchi Worldwide CEO and Mr. Lovemarks himself, Kevin Roberts, says, “Brent has a record as an outstanding agency leader, a strategic and eloquent contributor in our boardroom, and a fearless producer of work that is equally creative and commercial.” Prior to Saatchi, Smart spent two years as managing director at BBDO San Francisco. During his career, the new Saatchi NY CEO served as MD for several years at Auckland-based Colenso BBDO and worked on the account side at M&C Saatchi Sydney and Melbourne early on.

Wednesday Odds and Ends

-Saatchi & Saatchi CEO Kevin Roberts says “marketing is dead.” link

-Cablevision settled on Mother to handle its Optimum rebrand. link

-Euro RSCG Chicago teams up with the bravest in a new campaign for Sauza (above).

-CP+B and Red Tettemer + Partners have joined forces to figure out “What’s Beautiful” for Under Armour. link

-Burger King appeases the Humane Society with its latest move. link

-Here’s all The Pitch info you need. link

-B-Reel and RPA have collaborated on a web gaming experience for Acura. link

Thursday Odds and Ends

-Is marketing dead? Kevin Roberts thinks so. link

-McKinney kicks off its Social Bowl 2012. link

-DDB Chicago and State Farm will help predict your future. link

-Budweiser unveils a big game ad (above). link

-Dallia Herrtage will split from the U.K. to join as MEC’s North American communications director.

-W+K’s Iain Tait will serve as president of this year’s Cyber Lions. link

-So who is powering USA Today‘s Ad Meter? link

-So what is Facebook’s business exactly? link

-Complex gives us its top 50 Super Bowl auto ads. link

-Is Facebook’s valuation justified? link

-Indy operation Miller Brooks was named AOR for Rinnai America Corporation.

 

Saatchi & Saatchi’s Christmas Gift: A ‘Love Mix’

Perhaps taking a cue from John Cusack in High Fidelity, “The Lovemarks Company” known as Saatchi & Saatchi is giving the gift of music (in lieu of, you know, the usual booze and other goodies) to its clients this holiday season. The Publicis Groupe agency plucked musicians and bands from within its global network and asked them to come up with original tunes for a double album and the result, we’ve been told, is a compilation that spans genres ranging from dance and folk to bhangra and ska.

Those on Saatchi’s list will soon receive an email with a link to the free, downloadable album, a personal message from Kevin Roberts and a digital booklet containing info about the artists within. If you’d like a taste of what you’re in for, clients, peep the album’s lead track, “Cosmos Baby,” from Russian band The Don’t Tell here and expect a music video for the track soon.

Friday Odds and Ends

-Rich Silverstein, PJ Pereira and Tommy Means are among those that will converge at SF Egotist’s ONCE roundtable (above). link

-Cars.com bails from ESPN’s next Penn State telecast. link

-The Watsons “reinvents the cheese wheel” with a new app for Whole Foods. link

-Whitehouse Post Chicago promoted Tim Warmanen to editor.

-So, where will Kevin Roberts go next? link

-JetBlue honors Veterans Day. Now can they honor their own policy about wait times on the tarmac? link

-What the hell is a “soap shuttle interface?” Maybe this will explain. link; link

Tuesday Morning Stir

-Well, guess GSD&M’s efforts paid off. link

-Who’s ready for Grand Theft Auto 5? link

-Saatchi & Saatchi boss Kevin Roberts seems to be OK after suffering from a bout of amnesia. link

-Does BK’s new “Chef’s Choice” burger look appetizing to you (above)? link

-Congrats Netflix, on losing nearly one million subscribers last quarter. link

-Fantasy Interactive helped redesign Google’s entire Chrome Web Store. link

 

Fallon Has a New CEO

It took 27 years but Mike Buchner (pictured) has finally made it to the mountaintop, as the Fallon veteran has been appointed to the chief executive officer post at the Minneapolis agency. Buchner most recently served as COO and now replaces Chris Foster, who shifted titles within the Publicis fold and now serves as chairman/regional CEO of Saatchi & Saatchi Asia Pacific.

The “Lovemarks” guru himself, Kevin Roberts, aka the chairman of Saatchi & Saatchi Fallon Group, says  Buchner “…is an outstanding communications professional who after several senior management roles at Fallon, segues naturally into the lead. Mike has been a pivotal player in the agency’s ‘A-list’ position and he will provide a formidable mix of stability, growth, and vision.”

Buchner joined Fallon right out of college back in ’84, moving from director of account management to GM to eventually COO. Guess loyalty pays off.