-Publicis Groupe has acquired 100 percent of AR New York, a full-service agency focused on luxury and beauty brands. The agency will retain its name within the Publicis network and keep its leadership including CCO/co-founder Raul Martinez and CEO, Dianne desRoches. link

-Vegas-based SK+G Advertising has been chosen as media buying/planning AOR for Allegiant Travel Company.

-Former Social@Ogilvy VP Layla Revis and Dachis Group alum Erin Dorr joined global social media agency We Are Social as senior director and account director, respectively.

-Blu Dot and mono, the forces behind the online creative swap meet from early last year, have teamed up again to play Twitter-based musical chairs. See how the game works above and actually get in on the action here.

-Grey London and Brand Union have been tapped to handle a global, corporate “masterbrand” campaign for pharma giant, GlaxoSmithKline. link

-NYC-based VFX/design studio Carbon hired Chris Noellert as creative director/lead flame artist of its newly opened L.A. office.

-Disney and Netflix have inked a deal, though it won’t really mean much to the latter’s subscribers til 2016. link

-Nearly four months after first announcing the effort, Intel, the W Hotels, Roman Coppola and his Directors Bureau have revealed the winners of their “Four Stories” Ultrabook film competition. link

-Media/marketing company Brand Connections acquired New York/New England-based experiential agency, Bottlerocket Marketing Group. link