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Posts Tagged ‘Malcolm Poynton’

Thursday Odds and Ends

 

-2014 International ANDY Awards chairman David Droga has picked his jury for next year’s event, which takes place Feb. 18-24 in Shanghai. Among those creatives making the list, which spans the globe, are CP+B CEO Andrew Keller, DDB Worldwide CCO Amir Kassaei and W+K ECD, Susan Hoffman. See the full list after the jump.

-Havas Worldwide London has welcomed 11-year AMV BBDO vet Mark Fairbanks as its new ECD. Fairbanks replaces Mick Mahoney, who left in May to become ECD at RKCR/Y&R.

-According to Business Insider, these are “The 50 Sexiest Advertising Executives Alive.” link

-New York-based creative agency Cornerstone, which works with brands like Converse and Diageo, is expanding its U.K. operations, moving to new HQ in London’s East End and adding a handful of new senior hires. Among those joining Cornerstone U.K. are content manager Adam Hanim, senior account manager Fiona Ghobrial, senior account director Joe Strinati and in January, digital director Karen Piper.

-ATTIK has teamed up with prodco Humble and director Jeff Bitsack to create the latest spot in Scion’s Pure Process campaign (above). A little behind-the-scenes info on the spot here.

-Vertical social media company Glam Media has appointed Dan Lagani as president/chief revenue officer. Lagani will work out of NYC and will report to Glam Media chairman/CEO, Samir Arora.

-Director Scotty Bergstein has joined the roster of Los Angeles-based production company TWC Films for exclusive U.S. representation.

- L.A.-based UTA Brand Studio, the brand strategy division of United Talent Agency, has brought on FutureBrand/Siegel+Gale alum Marcus Bartlett as creative director.

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Sports Gambling Site Breaks into Shampoo Commercial

Ah, male nudity, amirite guys?

As we in the grand ol’ U.S.A. approach the kickoff of football season, the UK is doing the same with their far less manly, less brutal and less exciting version of the game. Yes, domestic soccer season is on its way, and that means it’s time for lads and lasses all over Western Europe to head to their nearest betting parlor and make some bad decisions.

To honor the occasion, betting and gaming brand Ladbrokes along with agency SapientNitro are breaking into other brands’ ads (a la Old Spice) that feature chiseled, toweled men (again, a la Old Spice). Apparently, Ladbrokes’ app will give you a free bet up to £50 (approx. $78 ‘merican) and also give you the opportunity to hit a female model in the face with a soccer ball. Honestly, you don’t need clever creative to get gambling addicts to quickly turn a “free bet” into a huge win for the house, so de-toweling Sky football pundit and former player Chris Kamara will do just fine. Also, that guy yelling “Kammy, shampoo no! Football is on!” is legendary Italian commentator Tiziano Crudeli, just so you know.

Says SapientNitro CCO Malcolm Poynton, “In this campaign we wanted to parody the endless number of ads throughout televised football that use retired sportsmen and women to promote brands, all which take themselves way too seriously.” So, uh, take that, Isaiah Mustafa, we guess. Credits after the jump.

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Lam Takes Head Post on ADC ‘Interactive’ Jury

Seven months after taking on an ECD post at McCann NY, Natalie Lam gets some kudos gets some nods from the Art Directors Club by being named jury chair. The Interactive ACD prize will be judged by these folks:

Natalie Lam (jury chair), executive creative director, McCann Erickson, New York, NY, USA
Miguel Calderon, chief executive officer, Grupo W, Saltillo, Coahuila, Mexico
Belen Coca, chief creative officer, La Despensa, Madrid, Spain
Jacob Cohen, founder, Stackhouse, New York, NY, USA
Wade Convay, executive creative director, R/GA, New York, NY, USA
Marta Cutler, partner, writer, Blok Design, Toronto, Ontario, Canada
Daniele Fiandaca, head of innovation, Cheil London, UK
Naoki Ito, chief creative officer, Party, Tokyo, Japan
Mehera O’Brien, director, Miami Ad School, New York, NY, USA
Karin Onsager-Birch, associate reative director, Goodby Silverstein & Partners, San Francisco, CA, USA
Karyn Pascoe, executive creative director, Organic, New York, NY, USA
Steve Persico, copywriter, Leo Burnett Toronto, Ontario, Canada
Malcolm Poynton, chief creative officer, Sapient, London, UK
Jens Schmidt, creative director, Moccu GMBH, Berlin, Germany
Kristina Slade, creative director, AKQA, San Francisco, CA, USA
James Widegren, partner, executive creative director, Your Majesty, New York, NY, USA