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Posts Tagged ‘Martin Sorrell’

Wednesday Morning Stir

-Pinterest introduces its new messaging feature with long-form ad (video above). link

-Jeff Benjamin challenges Gerry Graf, Bob Jeffrey, Martin Sorrell and Ted Royer to the ALS Ice Bucket Challenge. link

-MRY copywriter attempts to eat only food found around the agency for a month. link

-The history of e-commerce. link

-Brands jump on the “Ice Bucket Challenge” bandwagon. link

-Mobile traffic surpasses desktop for top U.K. magazine and newspaper publishers. link

-Joinery announced the addition of director Georgi Banks-Davies for US representation. link

-Saatchi & Saatchi Singapore and Malaysia announced the appointment of Shannon Cullum as chief executive officer. link

-News and ads to debut on Snapchat. link

-The media industry responds to the accusation that advertising was the Internet’s “original sin.” link

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Friday Morning Stir


-This Xbox One ad starring Aaron Paul (above) is turning on consoles. link

-Sir Martin Sorrell says Don Draper wouldn’t recognize modern adland. link

-Omnicom President and CEO John Wren on Cannes. link

-Are social media management companies worth it? link

-Facebook to target ads based on browsing history. link

-M&C Saatchi launches Lida in Australia. link

-Stun Creative was named agency of the year at the 2014 Promotion, Marketing & Design North America Awards and Global Excellence Awards in New York. link

WPP’s Maxus Appoints New North American CEO

Steve WPPThis morning in news that has nothing to do with the Omnicom/Publicis collapse, WPP/GroupM media agency Maxus poached a top executive from Omnicom’s PHD.

Steve Williams, who spent two years as president at PHD, will be Maxus’ new North American CEO starting June 1, replacing the retiring Louis Jones; Williams will report to global CEO Vikram Sakhuja as well as GroupM’s North American chief Kelly Clark.

In the new role, Williams will work with the New York, L.A., Chicago, Minneapolis and Toronto offices of what the press release and RECMA call “the fastest growing global media agency for the past four years.”

Before joining PHD, Williams served as CEO of the UK’s OMD Group.

No word on how much pleasure Martin Sorrell took in making this announcement.

Chances of Omnicis/Publicom Merger Now Less Than 50/50

publicis-omicron

If you’re a gambling man, you might want to bet against the pending mega-merger and the double-headed hydra it would create.

Earlier this week, WPP‘s Martin Sorrell gleefully told Reuters–via a little birdie–that chances of the deal going through were less than even. Yesterday, The Wall Street Journal reported that analysts at Albert Fried had lowered the official odds to 40% (the previous number was 66%) while downgrading  the theoretical stock price from $70 to $56.

The fact that Publicis recently lost Microsoft, Samsung and Miller Lite didn’t help; the defections have compounded risks created by a clashing of egos over the contested CFO role.

All involved parties still say the deal will go through, primarily because “there’s a $500 million break-up fee at stake”, so we expect to see a few more upbeat press releases in the days ahead.

As principals at both companies sweat a bit more heavily this week than last, WPP may have already begun planning its victory lap.

J. Walter Thompson Company Is Your New JWT

JWT_150_Owl_Logo_Black

The week’s biggest spoiler to date has nothing to do with “Game of Thrones” or “Mad Men.”

Martin Sorrell of WPP dropped an extremely premature bomb during an “executive breakfast” hosted by the Wall Street Journal: JWT will once again become the J. Walter Thompson Company as part of its 150th anniversary “rebranding.”

Read more

Wednesday Morning Stir

2232ca7-Beats Music hires Bozoma Saint John as first marketing chief (photo above). link

-YouTube’s 10 most-shared ads of March. link

-Former Patagonia CEO Casey Sheahan joins Backbone Media as senior advisor. link

-Apple expands iAd to non-developers. link

-WPP’s Martin Sorrell says ad industry underestimates effects of Snowden leaks. link

-The five content marketing questions Advertising Week Europe must answer. link

Thursday Odds and Ends

niveainterngram

-The Cannes Lions folks have announced their first speakers for the 2014 fest which include everyone from Sir Martin Sorrell to electronic music pioneer, Carl Craig. link

-MEC has appointed digital media vet and iCrossing alum Rachel Pasqua as head of mobile for MEC North America.

-Forgot to mention this yesterday, but following a review, Deutsch New York has been appointed as integrated agency lead for Jägermeister, which previously worked with agencies like Mistress.

-Former Mazda at The Garage VP/creative director Todd Miller has joined The Integer Group as SVP/ECD and will work out of the shopper marketing agency’s Des Moines office.

-The New York Festivals “World’s Best Advertising” competition has added more names to its 2014 executive jury including Amusement Park CEO/CCO Jimmy Smith and SapientNitro worldwide CCO, Gaston Legorburu link

-Hey, social media-savvy kids, up for a paid internship in Europe? Well, Nivea has teamed up with digital partner AKQA to launch #Interngram. Details here.

-Dentsu posted a 66.4 percent revenue gain to approximately $4.1 billion for the nine months ended Dec. 31. link

Tuesday Morning Stir

-WPP/GroupM media agency network Mindshare has appointed Mindshare has appointed agency vet David Pullan to the dual role of New York office lead and Unilever client lead/North America.

-Speaking of WPP, Martin Sorrell & Co. have bought a 30 percent stake in New York-based Richard Attias & Associates. link

-San Francisco-based creative studio Bonfire Labs has appointed Saatchi & Saatchi/DMB&B alum Marcus Park and Tom Westerlin as creative directors.

-Agencia Africa and Itau, official bank of the Brazilian national soccer team, transforms the South American nation to herald the 2014 FIFA World Cup (above).

-Facebook is testing video ads that will autoplay in both your desktop and mobile feeds. Wonderful. link; link

Thursday Odds and Ends

 

-Sir Martin Sorrell & Co. at WPP have released their Q3 report. Among other things, the holding company reports a seven-percent revenue increase from last year. link

-R/GA don Bob Greenberg, Martin Agency president Mike Hughes and BBH co-namesake Sir John Hegarty are among the inductees at the AAF’s 65th Advertising Hall of Fame ceremonies, which take place April 7, 2014 in NYC. The Walt Disney Company is the corporate inductee. link

-Speaking of WPP, Rockfish, which is housed within the WPP Digital network, has launched a new site for new client, national fast-casual chain Corner Bakery Cafe. link

-Nikon heads to the Scottish plains for the first of a handful of teasers to promote its retro-style DSLR camera (above). link

-Here are your judges for One Club’s 2013 OneScreen Short Film Festival. link

-Cinematographer Tuomo Virtanen has joined the roster of Pacific Palisades creative management firm, colleen. Here’s Virtanen’s reel.

-According to Campaign, pharma giant GlaxoSmithKline has put its global digital account up for review. link

-San Francisco/L.A.-based creative studio Portal A, which produced this effort for L’Oreal’s Vichy earlier this year, has acquired viral video production company, Seedwell.

-According to WSJ, Twitter plans to sell shares for $17-$20 each. link

-YouTube is reportedly readying its music subscription service for as soon as December. link

Monday Odds and Ends

 

-Havas Sports & Entertainment unit ignition has appointed former OgilvyAction VP/CD John Teter as global creative director.

-CBS Films has expanded its relationship with Starcom USA, awarding the agency its digital media buying/planning business that includes paid social, search and display.

-Aussie rugby players welcome New Zealand’s famed All Blacks in a new campaign from Melbourne-based Arnold Furnace and Volvo (above).

-Yahoo chief Marissa Mayer and WPP don Sir Martin Sorrell have joined the list of speakers at this year’s IAB MIXX Conference. link

-Acxiom alum Todd Cullen has joined Ogilvy as global chief data officer.

-Following a review, Dallas-based indie agency Firehouse has been named creative AOR for San Antonio-based Mexican restaurant chain, Taco Cabana, effective immediately.

-L.A.-based digital agency Modus Operandi has brought on Carolyn Davine as executive producer.

-R/GA and Techstars have joined forces to launch the startup-focused “Connected Devices Accelerator.” link

-Myrtle Beach, SC-based The Brandon Agency has welcomed 22squared/Rawle-Murdy alum Tyler Easterling as its new COO.

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