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Posts Tagged ‘Matthew Fleischman’

Moxie Has Now Apparently Assembled its ‘Dream Team’

From what we’ve gathered over the last, oh, 15 months or so, it hasn’t been the smoothest ride for Atlanta’s Moxie Interactive. But rather than dwell on the seemingly constant supply of negative news about the agency (defections, cuts, etc.) dating back to late 2011 (you have our search engine for that), let’s try to just focus on the now for at least a minute. Moxie has announced that it’s rounded out what it’s dubbed its “dream team”–aka senior leadership team–with the hiring of 22squared alum Jane Matthews as SVP, new business, which we’ve been told is a new position at the agency.

In a statement, Moxie president Suzy Deering says, “Jane is the final piece of the puzzle for the senior team at Moxie. With the leadership team now in place, she will be instrumental in catapulting the Moxie brand in the marketplace sharing our data and insight driven approach and securing new brands and partners to collaborate with in the digital space.”

As for the rest of the pieces of the puzzle, they include the likes of CTO Matthew Fleischman and EVP, creative Anthony Reeves, who joined last fall, Sharon Boddie, SVP of strategy and media and John Rich, VP of digital strategy. As for Moxie’s latest hire, Matthews (pictured) joins after spending the last seven years at fellow Atlanta-based agency, 22squared, where she founded the agency’s new business practice.

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Moxie Welcomes New CTO, Creative Lead

After what seemed like a departure-plagued spring and summer at Moxie Interactive, the Atlanta-based Zenith Media agency finally has some good news to report as it’s not only brought on Matthew Fleischman as chief technology officer, but Anthony Reeves as EVP, creative. In terms of the former, Fleischman has spent the last two-and-a-half years as director, digital systems and analytics at Microsoft’s Redmond, WA headquarters and has also served on the technology side at agencies such as Wunderman, McCann and what was then Publicis Modem.

As for its new creative hire, Moxie didn’t have to look too far to essentially find its replacement for Chris Gomersall, who split for Facebook several months ago. Reeves (pictured) has spent the last four years or so in Seattle as ECD/VP of creative at Draftfcb unit The Hacker Group. Prior to Hacker, the creative exec spent time as a CD at the likes of JWT and New Zealand’s Clemenger BBDO.

Fleischman’s start date at Moxie has been for Oct. 15 while Reeves, we’ve been told, will assume his post “some time in October.” Update: On Hacker’s end, the DFCB division has confirmed that Anthony, who is relocating to Atlanta, will be leaving the agency in early October.