My, how the mighty have fallen. Well, not really, considering New Kids on the Block (or NKOTB in their later, mature years) had their heyday over two decades ago. Anyhow, one of the group’s main former pop idols, Jordan Knight, has now taken his talents to the infomercial world, belting out hits for–wait, what?–Old Navy’s summer catalog. Yes, this somewhat amusing video comes to us from none other than Crispin Porter + Bogusky, which continues stoking our late 80s/early 90s nostalgia (Blossom spot, anyone?) by using the singer to promote its client’s flip-flops and summer tees among other things. Yeah, we’re not sure what to think either, but you can check out the Facebook component of the campaign here. Credits after the jump.
Wilen New York is looking for a Associate Creative Director. next job Latin Post is looking for a Senior Editor, Features. next job 87AM is looking for a Media Planner. next job Latino Post Company LLC is looking for a VP of Sales. next job Direct Response Advertising Agency is looking for a Account Manager. next job Wilen New York is looking for a Art Director. next job Latino Post Company LLC is looking for a President. see all