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<title>Nate Young - AgencySpy</title>
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<description>Inside Your Agency. Deep Inside</description>
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<item>
<title>Geico Reveals Hump Day Humor&#8230; on Hump Day</title>
<description><![CDATA[<p><iframe width="500" height="281" frameborder="0" src="http://www.youtube.com/embed/kWBhP0EQ1lA?feature=player_detailpage"></iframe></p>
<p>While you&#8217;re battling Wednesday workdays at the office, Geico has a new addition to their &#8220;Happier Than&#8221; campaign that gives a literal visual representation to Hump Day. Yes, a camel, with humps. The camel&#8217;s coworkers don&#8217;t look thrilled with their humped friend running through channels of cubicles and interrupting their productivity. Wednesdays should be a time of cautious optimism &#8211; by the end of the day, a majority of the week will be finished &#8211; but these guys look like they just got demoted.</p>
<p>The Hump Day spot &#8211; created by the insurance brand&#8217;s longtime ally The Martin Agency &#8211; won&#8217;t be going up on the Mount Rushmore of  &#8221;Happier Than&#8221; ads. That space is reserved for <strong><a href="http://www.mediabistro.com/Dikembe-Mutumbo-profile.html">Dikembe Mutombo</a></strong>&#8216;s supermarket exploits and <strong><a href="http://www.mediabistro.com/Eddie-Money-profile.html">Eddie Money&#8217;</a></strong>s entrepreneurial skills, commercials that dealt with clever concepts that riffed on pop culture. &#8220;Hump Day&#8221; is more of a cheesy pun dragging itself over 30 seconds of airtime. Re-strum the banjo, there&#8217;s always next time. A ridiculously long credit list awaits after the jump.</p>
<p> <a href="http://www.mediabistro.com/agencyspy/geico-reveals-hump-day-humor-on-hump-day_b48578#more-48578" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Jordan Teicher</dc:creator>
<comments>http://www.mediabistro.com/agencyspy/geico-reveals-hump-day-humor-on-hump-day_b48578#disqus_thread</comments>
<link>http://www.mediabistro.com/agencyspy/geico-reveals-hump-day-humor-on-hump-day_b48578</link>
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<pubDate>Wed, 22 May 2013 12:27:34 +0000</pubDate>
  
	<media:content url="http://www.mediabistro.com/agencyspy/files/2013/05/geicohumpday.png" width="290" height="140" medium="image" />
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<item>
<title>Pillsbury Doughboy Giggles for Geico</title>
<description><![CDATA[<p><object width="500" height="380" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/EvFul32xKCs?version=3&amp;hl=en_US" /><param name="allowfullscreen" value="true" /><embed width="500" height="380" type="application/x-shockwave-flash" src="http://www.youtube.com/v/EvFul32xKCs?version=3&amp;hl=en_US" allowFullScreen="true" allowscriptaccess="always" allowfullscreen="true" /></object></p>
<p>What?!? Is that the Pillsbury Doughboy being used in a non-Pillsbury advertisement? Is that even legal? This is a big deal! Wait, is it a big deal? I mean, it&#8217;s not like they&#8217;re competitors of Geico&#8217;s. You can&#8217;t insure your car with baking products and you can&#8217;t bake with car insurance. Wait, can you? No&#8230;no, you can&#8217;t. Yet.</p>
<p>What we have here is an ad-crossover of sorts, which, if you think about it, wouldn&#8217;t be that surprising if brands weren&#8217;t so super protective of their copyrighted material. You&#8217;d think that someone would learn a lesson from <em>Who Framed Roger Rabbit?</em> about that joys of allowing your brands to interact with others. So it&#8217;s refreshing to see Pillsbury play ball with Geico and The Martin Agency for a joke about the giggly little Pillsbury Doughboy getting the pat-down from the TSA on his way to a baking convention. Man, that little guy really loves being touched, huh? Credits after the jump.</p>
<p> <a href="http://www.mediabistro.com/agencyspy/pillsbury-doughboy-giggles-for-geico_b46384#more-46384" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Bob Marshall</dc:creator>
<comments>http://www.mediabistro.com/agencyspy/pillsbury-doughboy-giggles-for-geico_b46384#disqus_thread</comments>
<link>http://www.mediabistro.com/agencyspy/pillsbury-doughboy-giggles-for-geico_b46384</link>
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<pubDate>Wed, 27 Mar 2013 11:06:33 +0000</pubDate>
  
	<media:content url="http://www.mediabistro.com/agencyspy/files/2013/03/doughboy.jpg" width="290" height="140" medium="image" />
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<title>Samsung Tells a Meandering Tale About Unicorns, Business Things</title>
<description><![CDATA[<p><iframe width="560" height="315" frameborder="0" src="http://www.youtube.com/embed/5fcUf4d-Y3s"></iframe></p>
<p>Hey, look! It&#8217;s that dude who was on <em>30 Rock</em> for a few seasons before they realized his character was totally worthless. <a href="http://en.wikipedia.org/wiki/Josh_Girard#Josh_Girard">This guy</a>. Man, has that dude fallen on hard times or what? Let&#8217;s all hope he gets back on his feet before things get worse.</p>
<p>Anyway, the above 90-second spot from 72andSunny takes place in the fictional video game development studio of &#8220;Unicorn Apocalypse,&#8221; a fake game no doubt inspired by Adult Swim&#8217;s online &#8220;Robot Unicorn Attacks,&#8221; but about zombies because 20-something nerds sure love those. If you think 90-seconds sounds like a long time to watch hipster nerds talk about zombie unicorns and play around with their phones, you&#8217;d be right.</p>
<p>I&#8217;ve been a little back and forth about Samsung&#8217;s recent iPhone-bashing campaign. Perhaps it&#8217;s because I think it&#8217;s a really great idea, but the execution just misses the mark for some reason. Perhaps that reason, as most blatantly exhibited by the spot above, is because Samsung is targeting pretentious millennials who look down about those with different tastes. It makes sense to label iPhone buyers sheep, but there has to be a more subtle way to do it. Also, here&#8217;s a newsflash: pretentious people don&#8217;t think they&#8217;re pretentious. They just think that they&#8217;re right. So, portraying an over the top version of the demo (however accurate), will undoubtedly turn off the very consumer you most want.</p>
<p>As the current top comment on YouTube asks, &#8220;Why does Samsung insist on making everyone with their phone act like a 20-something douchebag?&#8221; Good question. Credits after the jump.</p>
<p> <a href="http://www.mediabistro.com/agencyspy/samsung-tells-a-meandering-tale-about-unicorns-business-things_b43605#more-43605" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Bob Marshall</dc:creator>
<comments>http://www.mediabistro.com/agencyspy/samsung-tells-a-meandering-tale-about-unicorns-business-things_b43605#disqus_thread</comments>
<link>http://www.mediabistro.com/agencyspy/samsung-tells-a-meandering-tale-about-unicorns-business-things_b43605</link>
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<pubDate>Wed, 23 Jan 2013 15:24:41 +0000</pubDate>
  
	<media:content url="http://www.mediabistro.com/agencyspy/files/2013/01/unicornsamsung.png" width="290" height="140" medium="image" />
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<title>&#8216;Fargo&#8217; Villain Takes on Role of &#8216;The Replacer&#8217; in Latest &#8216;Black Ops II&#8217; Promo</title>
<description><![CDATA[<p><iframe width="500" height="375" frameborder="0" src="https://www.youtube.com/embed/OZwdpXgPbKc?feature=player_embedded"></iframe></p>
<p>Like a less-slick, self-assured version of <strong><a href="http://www.mediabistro.com/Harvey-Keitel-profile.html">Harvey Keitel</a></strong>&#8216;s &#8220;The Wolf&#8221; from <em>Pulp Fiction</em>, actor <strong><a href="http://www.mediabistro.com/Peter-Stormare-profile.html">Peter Stormare</a></strong>, who you might remember from playing <strong><a href="http://www.mediabistro.com/Steve-Buscemi-profile.html">Steve Buscemi</a></strong>&#8216;s even sleazier partner-in-crime in <em>Fargo </em>or to a lesser extent, &#8220;Slippery Pete&#8221; on <em>Seinfeld</em>, stars as &#8220;The Replacer&#8221; in 72andSunny&#8217;s latest lengthy effort for Activision. This time, agency and client team up to promote the latter&#8217;s <em>Call of Duty: Black Ops II &#8211; Revolution</em>, which will come equipped with new multiplayer apps, a new weapon and even a zombie mode to play undead.</p>
<p>In the two-and-a-half minute clip above, we find that &#8220;The Replacer&#8221; is actually a way more charitable character than Wolf, lending his services to a variety of gamers, whether a frustrated, domesticated type, an expecting parent, a guy on a blind date, a landscaper or even a zoo cleaner. The intensity of previous <em>Call of Duty </em>clips has supplanted by comedy, and we kinda welcome the change of pace. And plus, we have a soft spot for Stormare, a man who&#8217;s played bit/supporting roles in more movies than we can count.  Credits after the jump.</p>
<p> <a href="http://www.mediabistro.com/agencyspy/fargo-villain-takes-on-role-of-the-replacer-in-latest-black-ops-ii-promo_b43543#more-43543" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Kiran Aditham</dc:creator>
<comments>http://www.mediabistro.com/agencyspy/fargo-villain-takes-on-role-of-the-replacer-in-latest-black-ops-ii-promo_b43543#disqus_thread</comments>
<link>http://www.mediabistro.com/agencyspy/fargo-villain-takes-on-role-of-the-replacer-in-latest-black-ops-ii-promo_b43543</link>
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<pubDate>Tue, 22 Jan 2013 15:47:44 +0000</pubDate>
  
	<media:content url="http://www.mediabistro.com/agencyspy/files/2013/01/callofdutyrev.png" width="290" height="140" medium="image" />
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<title>Learn How to Perform CPR Like a &#8216;Tough Guy&#8217;</title>
<description><![CDATA[<p><object width="500" height="350"><param name="movie" value="http://www.youtube.com/v/eOaaWoKNBTI?version=3&amp;hl=en_US" /><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><embed type="application/x-shockwave-flash" width="500" height="350" src="http://www.youtube.com/v/eOaaWoKNBTI?version=3&amp;hl=en_US" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>From Grey London and Hungry Man UK comes the above PSA for the British Heart Foundation. Fans of violent action movies will immediately recognize the spot&#8217;s star as <strong><a href="http://www.mediabistro.com/Vinnie-Jones-profile.html">Vinnie Jones</a></strong>, the former Welsh soccer star (and <a href="http://www.amazon.co.uk/dp/B0000794GP">sultry lounge singer</a>) perhaps best known to Americans for his portrayal of &#8220;Bullet Tooth Tony&#8221; in the 2000 <strong><a href="http://www.mediabistro.com/Guy-Ritchie-profile.html">Guy Ritchie</a></strong> film <em>Snatch</em>. The man is an enforcer on the field and on the silver screen.</p>
<p>Perhaps more important than Vinnie Jones&#8217; awesome personal history is how he&#8217;s helping save lives in &#8220;No Kissing.&#8221; Apparently, new breakthroughs in medical science or something have proven that mouth-to-mouth is no longer a necessary component of proper CPR administration. That&#8217;s right, <a href="http://www.youtube.com/watch?v=vr5lHZQz-Z4">easily manipulated lifeguards</a> of the world. You no longer have to engage lip locks to save lives. All you need is some Bee Gees on a boombox, your own two hands, and the silly British version of emergency medical services to ensure your breathless subject stays alive. Listen to Vinnie, it&#8217;s &#8220;not as hard as it looks.&#8221; Credits after the jump.</p>
<p> <a href="http://www.mediabistro.com/agencyspy/learn-how-to-perform-cpr-like-a-tough-guy_b27790#more-27790" class="more-link">continued&#8230;</a></p>
<p>New Career Opportunities Daily: The <a href="http://www.mediabistro.com/joblistings/?c=rss">best jobs in media</a>. </p>]]></description>
<dc:creator>Bob Marshall</dc:creator>
<comments>http://www.mediabistro.com/agencyspy/learn-how-to-perform-cpr-like-a-tough-guy_b27790#disqus_thread</comments>
<link>http://www.mediabistro.com/agencyspy/learn-how-to-perform-cpr-like-a-tough-guy_b27790</link>
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		<category><![CDATA[Nate Young]]></category>
		<category><![CDATA[Nick Foley Oates]]></category>
		<category><![CDATA[Vicki Maguire]]></category>
		<category><![CDATA[Vinnie Jones]]></category>
		<category><![CDATA[Wayne McClammy]]></category>
<pubDate>Fri, 06 Jan 2012 11:43:31 +0000</pubDate>
</item>

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