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Posts Tagged ‘Niklas Lindstrom’

Thursday Morning Stir

-Mistress launches “Music Made Me Do It” for Sol Republic (video above).

-PespsiCo CEO Indra Nooyi shows support for Roger Goodell.

-Droga5 hires Niklas Lindstrom as head of interactive production.

-How Jack Daniel’s personalizes its brand with storytelling.

-Four ways magazine publishers are making video work.

-UK social media ad spending will rise by 50 percent this year.

-A look at eight of the best agency ice bucket challenge videos.

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Wednesday Odds and Ends

So, what is Barbarian Group co-founder Benjamin Palmer‘s creative process like? link

-Biz dev consultant Michael Gass talks about how agencies should play consultant for new business efforts. link

-Speaking of the above department, Whitehouse Post has added Luis Ribeiro as new business developer on editorial, VFX and design. link

-McCann Health continues adding to staff as it’s now brought on former Omnicom SVP Susan Duffy as president of its New York-based unit, McCann Regan Campbell Ward.

-If you care to view, presenting your 93rd Annual ADC Awards Advertising and Interactive juries (well, after the jump). link

-And now, some more holiday generosity, this time from Amsterdam-based agency Achtung! (above).

-Following its Tumblr acquisition, is Yahoo now interested in acquiring photo-sharing site Imgur? link

-L.A.-based commercial prodco Furlined has added director Kristoffer Borgli to its roster.

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Lindstrom Leaving BBDO NY

Well, guess BBDO NY EVP/ECD Mathias Appelblad‘s status update just a few minutes ago on Facebook basically sums it up. Anyhow, we have received confirmation that Niklas Lindstrom is indeed leaving said agency after just over two years of service. We’re not sure where his next place of employment is, but we have been told that Lindstrom is leaving BBDO at week’s end and is returning home to his native Sweden.

The digital creative joined BBDO NY as SVP, head of interactive production in summer 2010 after serving as EP/general manager at B-Reel, where he spent six years in all. As far as the other Twitter handle mentioned in Appelblad’s post, we did report to you a month ago that Ronald Ng left to take on the role of CCO at BBDO Proximity Singapore. Meanwhile, we’ve been told that there are plans to replace Lindstrom, but “in time.”

GE Spreads ‘Ecomagination’ Message via iAd

BBDO wasn’t satisfied with just a Youtube page to plug GE’s “Ecomagination” effort. It’s been done to death lately so the agency decided to go with an iAd, which once loaded, invites users to explore a world where they can shake, swipe and spin to discover how GE is working to “help us live in perfect harmony” (wasn’t that a lyric from a Coke commercial?).

There are four interactive experiences for you to play around with: Watt Station, making energy from waste, clean water and wind for clean energy- each highlighting a specific GE innovation.

For those who don’t possess an iPhone (sorry), there’s always GE’s Ecomagination brand channel for you to find out more about the experience. Credits after the jump.

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