-Alex Bogusky gets back to his ad roots with a new effort for Al Gore‘s Climate Reality Project. link

-Speaking of Bogusky, his former agency CP+B continues its Kraft Mac and Cheese marketing onslaught with a new Facebook app called Smile Tagging. link

-Bacardi Limited named Robert Furniss-Roe as its new North American president.

-Big Spaceship was named AOR for Greek yogurt brand Chobani’s Champions line. link

-The Art Directors Club and expo/conference demxco have launched a new digital creativity event called Ubercloud, which will take place in Cologne, Germany on Sept. 20. link

-Minnesota is no longer friends with MillerCoors. link

-Tipsters want to know if one single woman worked on this new “Got Milk?” effort from Goodby. link

-Netflix’s cost hike is getting some backlash. Duh. link

-How is Google+ built? The project’s tech lead has some answers. link