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Posts Tagged ‘Roman Coppola’

Reilly Out at CP+B

robreilly1Wow, figured the encroaching holidays would be a slow time but just got official word that Rob Reilly, 10-year vet and partner/worldwide chief creative officer at Crispin Porter + Bogusky is leaving the agency to “pursue new ventures.” According to the Crispin camp, which also lost UX lead Matt Walsh recently, the creative department has been restructured as a result of Reilly’s departure, which will now all allow all of its camps including Boulder, L.A. Miami, London and Gothenburg to have “increased autonomy.”  The “restructuring,” which follows Reilly leaving along with his wife, 16-year CP+B vet and managing director/partner Laura Bowles, was concocted by Reilly, CEO Andrew Keller and CP+B chairman, Chuck Porter. From the announce,  executive director of creative development Evan Fry  (who rejoined CP+B over a year ago) and director of art & design Dave Swartz (the CD who we most recently noted in this Roman Coppola-directed Microsoft effort) will help guide the new creative structure while still reporting to Keller.

So, what does CP+B CEO Andrew Keller have to add? Well, in a statement, he says, “I am extraordinarily lucky to have Rob and Laura as friends and to have worked with them as partners through some of the most exciting and courageous times at CP+B. This structure really speaks to the immediate needs of our clients and our vision for meeting those needs. This is an incredibly exciting step in delivering outstanding creative work to our clients.”

During their career, both Reilly and Bowles led CP+B accounts including Domino’s, Burger King and more. As for Bowles, the MD moved up the charts during her career at CP+B from content supervisor to VP/account director to her most recent role as partner/managing director, working with other clients including Hotels.com and on new biz efforts. Sources say the parting was on good terms but we no word as to what Reilly and Bowles are up to next.

Mediabistro Course

Presentation Writing: Design and Delivery

Presentation Writing: Design and DeliveryLearn how to use storytelling techniques and visual content to create and deliver successful pitches and presentations! Starting August 6, Amanda Pacitti, the manager of learning at Time Inc., will teach you the best practices for presentations, from using software like Prezi and Powerpoint, to writing your script, and using images, audio, and video to drive your points. Register now! 

Parents Get Feisty in New Microsoft Advert from CP+B, Roman Coppola

In CP+B’s new Roman Coppola-directed spot for Microsoft, sweet children sing in asparagus suits while their parents frantically capture every moment using their iPhones and Androids. A brawl ensues, with parents fighting for the perfect panorama, jostling one another to avoid phone photobombing, and climbing into the ceiling pipes for the ideal aerial shot. Of course, the couple with a Nokia Lumia 1020 sits calmly in the back with their superior cameraphone, knowing they got a great photo of their daughter dressed as a carrot.

This spot is in line with Microsoft’s last video, “The Wedding,” where the same scene occurs, but at a church. Both ads end, “Don’t fight. Switch.” Considering photo sharing has become one of the most important parts of owning a phone, it’s not a bad idea. Ad-wise, this spot is a great portrait of modern day life. If only an unintelligible child vegetable chorus could always soundtrack petty adult hysteria.

Credits after the jump.

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Microsoft Puts on Boxing Gloves, Goes After Apple Again

Now that the dust has settled around the overplayed Windows smartphone wedding commercial directed by Roman Coppola, there’s a void in Windows-bashing-Apple negative campaign ad territory. Well, with some help from CP+B, the brand is back to tackle a new comparative subject: tablets.

There are actually two new spots, first covered over at Mashable, both taking not-so-subtle digs at iPad products. The spot above even goes as far as to use Siri against Apple – in short, iPads can’t do as much as Windows 8 tablets. But you can play chopsticks on an iPad for whatever that’s worth. And if you watch the commercial, it’s apparently not worth much. You have to respect the brash stance Windows is taking here. They are clearly playing catch-up in the publicity game, and going after Apple in such a direct fashion could be the right way to make up the distance. And the best part is, since both companies are so rich, suing each other over copyright infringement and/or libel won’t even make a difference. Ding, ding. Time for the next round to begin. You can watch the more informational attack ad after the jump.

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Windows Denounces Apple-on-Samsung Fan Violence in Latest Spot

Son of The Godfather and Apocalypse Now director, Francis-Ford Coppola, Roman Coppola was on a bit of a winning streak after co-writing Wes Anderson films The Darjeeling Limited and Moonrise Kingdom. However, after directing the near-universally panned Charlie Sheen vehicle, A Glimpse Inside the Mind of Charles Swan III, Roman lost a healthy portion of the goodwill he had racked up. As The A.V. Club put it, the film “it isn’t a movie so much as a feature-length perfume commercial for a Charlie Sheen signature cologne with gorgeous packaging and absolutely nothing inside.” So, yeah. It was pretty bad.

Seeking solace from tomato-throwing critics, Roman did what all directors attempting to recover from a stinker do: Join forces with CP+B for a Microsoft TV spot. Here, we see Roman channeling his own life experiences to sell Windows Phones. Sure, says Roman metaphorically through this spot, there are haters are either side of the aisle. But you can’t have the naysayers keep you down, you know? Yes, some people like Apple phones and some people like Samsung phones, just like some people like good movies and some people like other good movies. But, just because your movie isn’t “good” or your phone isn’t “good” either, doesn’t mean to have to be part of the fighting. As Jay-Z once said, “Get that dirt off your shoulder.” Most assuredly, Roman was playing this track on set throughout the production of this ad.

Embrace Roman Coppola, and embrace Nokia Windows phones. Credits after the jump.

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Tuesday Odds and Ends

-Publicis Groupe has acquired 100 percent of AR New York, a full-service agency focused on luxury and beauty brands. The agency will retain its name within the Publicis network and keep its leadership including CCO/co-founder Raul Martinez and CEO, Dianne desRoches. link

-Vegas-based SK+G Advertising has been chosen as media buying/planning AOR for Allegiant Travel Company.

-Former Social@Ogilvy VP Layla Revis and Dachis Group alum Erin Dorr joined global social media agency We Are Social as senior director and account director, respectively.

-Blu Dot and mono, the forces behind the online creative swap meet from early last year, have teamed up again to play Twitter-based musical chairs. See how the game works above and actually get in on the action here.

-Grey London and Brand Union have been tapped to handle a global, corporate “masterbrand” campaign for pharma giant, GlaxoSmithKline. link

-NYC-based VFX/design studio Carbon hired Chris Noellert as creative director/lead flame artist of its newly opened L.A. office.

-Disney and Netflix have inked a deal, though it won’t really mean much to the latter’s subscribers til 2016. link

-Nearly four months after first announcing the effort, Intel, the W Hotels, Roman Coppola and his Directors Bureau have revealed the winners of their “Four Stories” Ultrabook film competition. link

-Media/marketing company Brand Connections acquired New York/New England-based experiential agency, Bottlerocket Marketing Group. link

So, What Do Roman Coppola, Intel and W Hotels Have in Common? Well, Here You Go

With all the intrigue of a Bourne novel and hopefully none of the blandness that was Four Rooms, Starwood-owned W Hotels, Intel, VICE in-house creative agency Virtue Worldwide and director Roman Coppola have launched a new short-film competition called “Four Stories.” We’re not really sure how this will turn out, but as you can see above, there are only a few weeks to enter and the criteria is that you write a short screenplay set in one of the several W hotels and have the Intel Ultrabook play a key role. Coppola, who will finesse the script and direct the final film, will play judge along with Chloe Sevigny, Boardwalk Empire alum Michael Pitt and W Hotels global music director, Michaelangelo L’Acquaand. Hey, all you aspiring filmmakers can check in here.

Wednesday Morning Stir

-RPA and director Roman Coppola hop on The Avengers marketing bandwagon with a Farmers Insurance tie-in (above).

-Diana Iorga moved from Blast Radius’s Vancouver office to the Amsterdam one to take on the role of project director.

-IKEA is planning to build a private neighborhood in London. link

-Philly agency Red Tettemer + Partners celebrates National Cheese Fondue Day with a digital campaign for, what else, The Melting Pot. link

-Best Buy’s CEO apparently stepped down following a “personal conduct” probe. link

 

Now You Can Put Faith in Your Facebook Friends on Bing

CP+B has rolled out its latest spots for Bing, this time showing how your Facebook friends can help you with your decisions while dillydallying on Microsoft’s search engine.  Electro-funk-meisters Chromeo provide the score with their track “Hot Mess” for this new, Roman Coppola-directed campaign, which we think tells us that we really can’t make up our own minds and we should trust our Facebook friends with our lives. Ok, got it. Second spot and credits after the jump.

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Roman Coppola Takes First Stab at Hotel Commercials

Embassy Suites Hotels have been laying dormant when it comes to TV adverts for nearly four years now, but that will change come March 6 thanks to its AOR, BBDO Atlanta, and commercial/music video director Roman Coppola. The teaser above is part of the hotel chain’s $15 million multi-platform brand awareness initiative that will include the usual TV, print, OOH and online components.

The campaign stars a Kevin Spacey lookalike dubbed Mr. More who gloats about how much more you receive while saying at the hotel, from spacious, two-room suites and complimentary, cooked-to-order breakfast to free beverages, snacks and so on. As mentioned, the TV spots mark the hotel commercial debut for Coppola, who’s helmed music vids for Green Day, Fatboy Slim and Daft Punk and has also served as second unit director for dad Francis and sister Sofia.  According to a statement from John Lee, Embassy Suites, Hilton Worldwide VP of brand marketing, “Roman’s quietly off-kilter sensibility and innate understanding of the brand’s personality was a great match for us.”

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A Lovely Lady Will Never Top the Taste of a Cold Stella

Ok, so maybe that’s not the truth in reality (unless you’re at the pub drinking at this moment in time), but one can theorize such a thing from this rather kitschy Stella spot called “Apartomatic” from Mother that features the co-directing services of  Wes Anderson and Roman Coppola.  We’ve been told the ad is set in 1960′s Europe and it sure does feel like it, what with the mod music, design, and ok, maybe not the shape-shifting apartment. All that’s missing is a cameo from Pagoda.  We’ve seen the lovely Stella clip from fellow auteur Wim Wenders; here’s the upbeat antithesis. Credits after the jump.

More: “Stella Gets All Snazzy with New Print Push

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