In today’s offering, RPA does things a bit more traditionally for the same client. Here’s “Music Festival”:
The theme of the spot is “hipsters growing up,” and all the boxes have been checked: Austin, Texas; Portugal. The Man; comfort food; facial hair; throwback fashion.
We like the double twist at the end, though we still wonder whether the guy with the beard would be driving a new Honda.
What is he, an art director?