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Posts Tagged ‘Social Media Marketing’

Twitter’s New CTA: Buy Now, Tweet Later!

buy now

We discussed it until we exhausted every clever headline copywriters would send us for a nominal fee — social media advertising is here to stay. Despite our opinions on its alleged effectiveness, clients are going to take advantage of sponsored tweets and boosted posts because it’s the thing to do.

And so, Twitter has a new thing to do — the “Buy Now” button is coming to a timeline near you, as seen in this picture from TechSpot.com. Twitter and e-Commerce: what a fabulous marriage this should be.

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Mediabistro Course

Copywriting: Creative Ad Writing

Copywriting: Creative Ad WritingWork with a freelance copywriter to build your advertising portfolio and land more copywriting jobs! Starting January 12, Kim Taylor will teach you how to make a complete ad using graphics and photos, write strong headlines and body copy for various advertising media, work from a creative brief, and jumpstart your ad portfolio. Register now!

STUDY: Social Media Advertising Doesn’t Work So Well

wtf

Yesterday, we brought you the story of a well-off British gent discussing how WPP’s GroupM will double its Twitter advertising budget to $100 million for 2014.

Today in what may seem like an attempt to show him up, Gallup released its latest study into the wild. It tells the world something the rest of us have known for years: Social media advertising is as good as flushing $100 bills down the toilet.

Here’s why those Benjamins are swirling down the drain.

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Social Media Marketing Boot Camp Starts Tomorrow

If you want to build your brand or generate revenue for your business, make sure you check out Mediabistro’s Social Media Marketing Boot Camp online conference and workshop, starting tomorrow, Thursday, June 7. You’ll learn how to launch a social media marketing campaign and measure its results. Read more

Launch a Complete Facebook Marketing Campaign

The early bird deadline for Mediabistro’s Facebook Marketing Boot Camp is this Wednesday, March 28. You’ll get hands-on experience launching a complete Facebook marketing campaign in six-weeks. The innovative online conference and workshop, starting April 24, will show you how to maximize engagement on Facebook Pages, create strategies for Facebook Ads, and measure results with Facebook Insights. The program includes keynote speeches from Facebook experts, practical how-to sessions, and strategic assignments to help you get started.

Speakers include:

Evan James Andrews
Director of Analytics
Current Media
Geoffrey Colon
President of Social@Ogilvy
Ogilvy & Mather
Insights & Analysis Setting Boundaries: Separating the Personal & The Professional on Your Facebook Timeline and Brand Page
Brendan Irvine-Broque
Content and Marketing Manager, Facebook Marketing Bible
Inside Network
Emily Las
Director of Digital Media
Starworks Group
Understanding Facebook Brand Pages: An Introduction Advertising
Amy Porterfield
Author of Facebook Marketing All-In-One for Dummies
Clara Shih
Author of The Facebook Era
CEO of Hearsay Social
Board Director of Starbucks
Marketing with Facebook, The Social Media Megaplatform Marketing in the Facebook Era
Kelly Winters
Product Marketing Manager, Monetization
Facebook
The Branding Power of Facebook Pages

View full program details.

Check out what previous students are saying about our boot camp series.

Take advantage of our special early bird rate. Sign up now.