PRNewser TVNewser TVSpy LostRemote SocialTimes AllFacebook FishbowlNY FishbowlDC GalleyCat

Posts Tagged ‘Stephan Beringer’

Friday Morning Stir


-Mondelez has shifted its global Halls account from JWT to W+K London. link

-Staying across the pond for a moment, WPP/GroupM media agency Maxus has appointed PHD alum Jenny Smith as planning director for its London team.

-Mother New York’s interactive fundraising project, “Repair the Rockaways,” is now live. link

-72andSunny has created yet another epic clip for Activision, this time directed by Jon Favreau and promoting the new game, Destiny (above).

- San Francisco-based Anthony Lye and Paris-based Stephan Beringer have taken on expanded roles within Publicis Groupe’s Digital Technologies (which includes DigitasLBi and Razorfish), with the former assuming the post of global president of digital products and platforms and the latter, chief growth/strategy officer.

-comScore is reporting that over 13 billion online video ads were viewed in April, setting yet another all-time high. link

Mediabistro Course

Applied Web Analytics

Applied Web AnalyticsStarting November 24, learn how to use metrics to drive your business goals! In this course, you'll learn how to set goals and produce results based on data, identify and track the KPIs for your website, and integrate your analytic efforts into your overall marketing strategy. Register now!

Publicis Acquires, Merges Kitcatt Nohr with Digitas in UK

Publicis Groupe has purchased U.K. integrated creative agency Kitcatt Nohr, merged it with Digitas UK and in turn, created a new entity called, you guessed it, Kitcatt Nohr Digitas. The new operation, which will become part of VivaKi and be headquartered in London, will be led by CEO Marc Nohr and CCO Paul Kitcatt, who will both report to Stephan Beringer, president, Digitas International. Current Digitas London ECD Sav Angelou, meanwhile, has been promoted to an international role and will report to agency CCO, Mark Beeching.

As a standalone operation, Kitcatt Nohr, founded in January 2002, counted clients including Delta, Lexus, Samsung and Body Shop. Now, with the acquisition, the new operation will combine the shop’s integrated model and “one-to-one marketing”  approach with Digitas’ global presence and CRM know-how among other things.  In a statement, president Beringer says, “This move enables us to offer clients a deeper and wider service on a global basis.  It’s a win win for all.”