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Posts Tagged ‘Steve Caputo’

Korn Moves In, Caputo Moves Out at McGarryBowen

In today’s episode of as the agency world turns, sources familiar with the matter confirm that Steve Caputo, who has been with McGarryBowen for just six months and served as executive creative director, is no longer with the agency. No details on Caputo’s departure have been given at this point, but you might remember the creative exec from his brief stint (18 months) at Arnold or his seven years at R/GA, where he worked with clients ranging from Nike+ to Chanel.

On another unrelated McGarryBowen note, our sources tell us that Daniel Korn, who spent the last three-plus years as partner/biz dev director at Ogilvy, working out of said agency’s New York office, will be assuming a yet-to-be-disclosed position at McGarryBowen. Prior to O&M, Korn (pictured) spent several years on the account side at Havas.

 

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Is Steve Caputo Out at Arnold?

Multiple sources are telling us that after just 18 months, Arnold creative director Steve Caputo is no longer with the agency. Caputo joined Arnold from R/GA, where he worked for seven years and last held the title of creative director on accounts including Nike+, Nike Basketball, Intel and Chanel. The Arnold camp, thus far, is keeping schtum on Caputo’s status, but tipsters are saying that the creative was let go due to “financial reasons.” All calls to Caputo have been met with automated voicemail (that seems to be a recurring theme this week, and from what we’ve learned, it’s not because that they’re just out to lunch). Anyhow, we’re digging in so stay tuned if you’d like.

Do You Really Want to Dress Up as Flo for Halloween?

Well, if you do, there’s a handy new guide created by Arnold that tells you how to dress up as who probably insane EW.com readers dubbed the greatest advertising icon of all-time. We love getting into the Halloween spirit and all (sheeit, check out my Facebook profile pic), but is a Flo costume really going to be all the rage this year? If you believe so, you can fork over $30 on Amazon and wax perky insurance saleswoman at your heart’s content. Or, you can just be a cheap bastard and click here to live vicariously through the Arnold-created campaign. Credits after the jump.

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Arnold Boston Adds Martinez as VP/CD

After a five-year stint at Goodby, Silverstein & Partners, Jose Luis Martinez has left the Bay Area for Boston to join up with Arnold Worldwide as VP, creative director. During his time at Goodby, the digital creative worked on accounts including Haagen Dazs, Hewlett-Packard, Hyundai and Sprint among others.

Martinez’s biggest claim to fame while at GS&P could arguably be his digital work for Sprint, including the launch of the “Now Network” campaign, which won an Integrated Campaign Gold Lion at Cannes in 2009 and has been recognized by the Clios, the One Show, D&AD and the Andy’s.

Prior to Goodby, Martinez worked at EVB and led creative teams on Wrigley’s Orbit and Winterfresh gum, Hitachi and Adidas. His hire at Arnold marks the third senior creative that the agency’s brought onboard at the VP/CD level, following the additions of Steve Caputo and Tom Morhous, who previously worked at R/GA and AKQA, respectively.

Friday Odds and Ends

-Advertising.com returns to its roots. link

-Google Instant hasn’t impacted Adwords advertisers’ campaigns . link

-YouTube wins a copyright case in Spain. link

-Volkswagen “talking newspaper” ads in India provoke action from the Mumbai bomb squad. link

-RPA and Honda threw a 3D blowout in Times Square yesterday. The ad above was included in the mix. link

-SoundLounge interviewed that mysterious Cornelius Trunchpole character. link

-Todd Vanderlin, Steve Caputo, Graham Cousens and Keith LaFerriere all joined Arnold’s Boston office. link

-Valencia, CA is apparently “Awesometown” according to a new ad campaign. link

-Cadillac appointed Oakland, CA-based shop Carol H. Williams to handle African-American chores. link

-Analyst: What if Verizon never gets an iPhone? link

More: “Thursday Odds and Ends