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Posts Tagged ‘Walt Barron’

Kristen Bell, Dax Shepard Decorate for the Holidays with Samsung

Back in September, McKinney created an ad for Samsung starring the almost-too-cute Kristen Bell and Dax Shepard preparing for a night out only to stay in wasting time on their Galaxy Tab S. Now the couple has returned in a holiday effort for Samsung, presumably also from McKinney that sees Dax decorating the house with a little help from a very pregnant Kristen.

In the spot, entitled “Home for the Holidays,” the couple communicates via video as Dax scours the attic for decorations and goes to the store for holiday treats and Dax shows off Samsung’s smart watch when he takes a call from Kristen while setting up lights on the roof. When they finally complete decorating and switch the lights on Kristen says suggestively, “You know what this gets me in the mood for?” — but it’s not what you think. Viewers who enjoyed the cutesy appeal of the couple’s previous Samsung ad will find plenty to like here. Those who found that spot a little cute for its own good will probably want to skip this one.

If you’re wondering how close to real life the couple’s antics in the spot are, the answer is pretty close. According to Todd Pendleton, chief marketing officer at Samsung Telecommunications America, “Kristen and Dax go big for the holidays and their traditions from wearing matching pajamas and sweaters to decorating the house Griswold style are all true to what they do in real life.”

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Barron Heads Back to McKinney

It appears that Walt Barron just couldn’t stay away from McKinney as he’s rejoined the now-Cheil-owned, Durham, NC agency after just eight months. During that time, Barron worked in NOLA as VP, strategy at a shop called Peter Mayer. Now back at McKinney, Barron has assumed the title of SVP, head of account planning.

In a statement, CCO Jonathan Cude says of Barron’s return, “It’s great to have one of McKinney’s favorite alums back home. Just about everything he’s touched has been honored by some of the industry’s top award shows. He’s a vocal proponent of account planning’s role in guiding and inspiring talked-about work that makes a difference for our clients.”

Barron spent nearly seven years at McKinney the first time around, moving up from account planner to eventually, VP, group strategy director for clients including Lenovo and Nationwide. Prior to McKinney, Barron worked as an account planner at Austin agency McGarrah Jessee.