While we await the imminent announce of new leadership at G2 USA, we’ll quickly answer the deluge of tips that have flowed in about this one following the John Paulson news. Yes, we can confirm that G2 USA president Tom Conti is no longer with the agency. The Conti update comes just a few months after the exec hailed the opening of the agency’s new Philadelphia office. Conti had tallied up four-and-a-half years at G2, first taking the lead at what was then G2 Interactive in Philly. Prior to his most recent gig, which had him overseeing digital and interactive operations in G2′s New York and Pennsylvania offices, Conti spent time on the account/management side at the likes of Ketchum and MRM/Princeton.
Posts Tagged ‘Wendy Lurrie’
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Just a week after Bob Traino and G2 parted ways, the agency has lost another group director. We’ve received confirmation that Jack Lipton, whose official title was SVP, group director, account management, is no longer with G2. Lipton spent the last six years at the agency (predating Wendy Lurrie), first signing on as VP, account director before being promoted to his most recent post in January 2010.
According to a tipster, “Lipton led all digital business for G2′s biggest pharmaceutical client, Boehringer-Ingelheim. He oversaw the digital and CRM launches of numerous BI brands and worked in close partnership with Grey on the Flomax ‘Here’s to Men’ campaign and the latest new drug launch, Pradaxa.” Lipton joined G2 after spending five years at McCann/MRM, where he held a similar VP, account director title.
Sources familiar with the matter tell us that Paul Velardi, who joined G2′s Health and Wellness unit as executive director in April from Euro RSCG 4D, is “shaking things up” and “assembling his own team” in said division. Apparently, Lipton wasn’t the exact fit under the new regime.
We’ve received confirmation that G2 has parted ways with longtime staffer Bob Traino, who was most recently group director in the business development team. From what we’ve been told, Traino had been part of the old Direct & Digital guard under Wendy Lurrie, who of course saw her time end at G2 at the beginning of this year.
As for Traino, the veteran G2 exec originally joined what was then Grey Direct in 1995 and spent 11 years as SVP, business management supervisor before transitioning to G2 Direct & Digital in ’06. Sources familiar with the matter are saying that Traino’s departure is part of some “house cleaning” that’s being done by Scott Stern, G2′s new head of biz dev whose formal title is executive director, business development and integrated solutions.
From what we’ve been told by sources familiar with the matter, Andy Semons was Wendy Lurrie‘s last major hire at G2. After being brought onboard to serve as executive director, strategic planning at the agency to focus on the agency’s healthcare and financial units, we’ve received word the Semons was let go by G2 earlier this morning after spending just eight months at the agency. Prior to G2, Semons spent time leading strategic planning at Wunderman NY and Y&R Brands in San Francisco. And yes, U.S. director of strategy/planning Eric Pakurar, who joined last fall, is still working at G2.
It appears that Mike Dennelly‘s on-again, off-again relationship with G2 is back on again as sources tell us that Dennelly has rejoined the agency and starts today. Dennelly left G2 (again) last September for McGarryBowen and a gig at said agency’s Digital Lab.
With Wendy Lurrie now out at G2, spies say Dennelly felt more “comfortable” in returning to the fold (or maybe it was just that MB wasn’t the right fit) and in doing so, will once again report to Eric Pakurar, who joined as head of U.S. head of strategy/planning. We’re double checking with G2 to find out what Dennelly’s exact title is.
Update: Dennelly has joined G2 as executive director, digital strategy.
The Wendy Lurrie era has come to an end at G2, as sources familiar with the matter confirm to us that the G2 Direct/Digital president is leaving the agency effective immediately. We’ve been told that this move is part of a “larger restructuring” at the organization that will affect everything down to regional offices. Lurrie, a former GM at Draftfcb, has held the president post at G2 for nearly three years. We expect to hear more details about Lurrie’s departure as well a new CCO appointment at G2 within the next day or two. Stay tuned…
Remember Molly Gilmore, the one-time group creative director in the relationship marketing practice at G2 USA? Well, even if not, seven months after “turning in her resignation” at said agency, Gilmore has found a new creative director gig, this time at Big Fuel, GM’s social media shop of choice that just added another ex-G2 staffer, Todd Lynch, last week.
Prior to G2, Gilmore, who began her career as a copywriter at DDB Tokyo, had creative stints at various other agencies including Leo Burnett Hong Kong, Bozell and eventually Draft (where she worked for a period of time with G2 president, Wendy Lurrie). Gilmore is still based in NYC, home of Big Fuel’s HQ.