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Posts Tagged ‘Will Arnett’

TBWA Welcomes Chief Diversity Officer, Loses Producer in LA

Here are couple of items from the TBWA camp that flew under the radar. Doug Melville (pictured) has joined the agency as chief diversity officer for North America. Prior to signing on with TBWA, Melville, who will be based in the New York office, was running his own company called Red Carpet Runway. During his career, he’s also served as a VP for Magic Johnson Enterprises.

And now, to the left coast. After five years as agency/integrated producer at TBWA\Chiat\Day LA, Jane Krull has packed her bags and headed to Chicago to join up with Leo Burnett as a producer. We’ve been told that Krull has joined the agency’s Team Sprint roster, though we’re still waiting for confirmation on that.

During her half-decade stint at Chiat LA, Krull served as producer on campaigns including PS3 “Universe of Entertainment,” which perhaps marked the agency’s last hurrah for Playstation before Sony decided to move the account to Deutsch LA. While at Chiat, Krull also produced efforts for Pepsi such as Will Arnett‘s odd, amusing “Super Bowl Party” from a few years ago.

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Arturo Aranda Leaves BBDO

Mark Zuckerberg & Co. have nabbed yet another senior creative from the agency world by the name of Arturo Aranda. The creative (left) has spent the last 12 years or so within the BBDO network, initially at what was then Atmosphere BBDO and then the last three at BBDO New York proper, where he’s served as interactive CD and finally SVP/senior CD on accounts including AT&T.

If you need a refresher on some recent Aranda-led efforts, you might remember the “Mountaintop” Valentine’s Day work or the Will Arnett-starring “You’ve Got a Case” campaign for the aforementioned telecom giant from last year. No word yet on what Aranda’s exact position is at Facebook, but perhaps he’ll find a kindred spirit at the company in fellow former senior agency creative Chris Gomersall, who left Moxie barely two months ago to take up a creative strategist role with Zuck and the gang. We’ve been told Aranda’s last day at BBDO NY was last Friday.

Denny’s Kicks Off Second Season of ‘Always Open’ Series

Gotham, Electus, College Humor Productions and the gang at DumbDumb (aka Will Arnett & Jason Bateman) have joined forces once again with funnyman Champ Kind David Koechner to launch season two of “Always Open,” which if you don’t know is a series where Koechner chats it up with celebs inside a Denny’s. First up to bat is the fetching actress Jessica Biel, who receives a rather disappointing gift from our host, talks about her climb up Mount Kilimanjaro (which was par of the HP “Summit on the Summit” campaign) and a hypothetical situation surrounding it. It’s dry and may evoke a chuckle or two, just like last season. Upcoming guests this time around include Maya Rudolph and Christina Applegate.

 

Roper, CP+B Part Ways

We’ve received confirmation that Crispin Porter + Bogusky and ECD Tim Roper “mutually decided it was the right time” to part ways. From what sources familiar with the matter tell us, Roper is leaving to pursue his main passion these days, which is directing (he most recently wrote and helmed the Hulu/Will Arnett work including the Super Bowl spot). Roper spent 15 years at CP+B give or take, and among other things, served as a copywriter in the agency’s Miami office early on before moving up to creative director at the first incarnation of its L.A. branch in the early aughts.

During his later years at Crispin, Roper led creative for not only Hulu, but for agency clients ranging from Sprite to Volkswagen. Here’s an official comment from CP+B CEO Andrew Keller: “Tim Roper has been a great asset to our creative team during his time at CP+B. He has a number of other interests and we are in agreement that now is the perfect time for him to pursue them. We thank him for his contributions to the agency and wish him tremendous success moving forward.”

 

Presenting NBC’s Pregame All-Star Musical Jamboree

One day after the Super Bowl, brands are still fighting over what commercial “won” the big game in regards to social media, buzz or USA Today-ness. Unfortunately, one spot that won’t be part of the “best of” conversation, mainly because it wasn’t technically a “Super Bowl commercial” per se, is NYC-based production company Hungry Man’s pregame mini-musical promo for NBC’s various TV lineups.

“Brotherhood of Man,” passes the mic between shows’ stars, from Jane Krakowski and the 30 Rock cast to Kenan “Goodburger” Thompson and the SNL cast, from Ed Helms and the The Office crew to Will Arnett and the ladies of Up All Night. Hey, we even get to see that Alec Baldwin‘s voice lessons he took for his role in Rock of Ages paid off after all. Credits follow after the jump.

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Gob Gets Job as AT&T Pitchman

Arrested Development star Will Arnett, who’s no stranger to commercial work having served as the VO on GMC truck ads and co-creator of those Orbit shorts along with Jason Bateman, hams it up in a new holiday campaign from BBDO for AT&T dubbed “You’ve Got a Case.” Here, the comedic actor plays a lawyer-for-hire named Kent Wesley and plugs the telecom giant’s 4G smartphone/Facebook app with a bit more cockiness, charm and pizazz than chubby Luke Wilson. It’s everything you’d expect from the man who’s resurrecting his classic role as Gob in the near future thanks to Netflix. Credits, which will tell you that is not the handiwork of new AT&T creatives Rick Ardito and Grant Smith, after the jump.

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Comedian Embarks on Month-Long Mission for Southwest

As many of you embark on your Thanksgiving travels (though most of you probably already long gone by now), let us send you off with this campaign from Grand Marnier’s first digital AOR, WOO Agency, which features some guy who looks maybe like Will Arnett (but is actually a comedian named Owen Benjamin) and has been tasked with visiting the most airports in one month via Southwest Airlines. The campaign combines the efforts of the airline and Lenovo, the latter of which Benjamin will be tweeting off of using the brand’s IdeaPad during his travels. Will anyone stick around through the month? No idea, but if you’re so inclined, follow Benjamin’s adventure here.

Koechner Poses a Hypothetical to Arnett at Denny’s

Seeing as his DumbDumb partner Jason Bateman already made his appearance and yapped it up with David Koechner in the Denny’s “Always Open” debut, it was only a matter of time that Will Arnett would grace the booth, scarf down diner food and do the funny. Here, the Arrested Development alum, who also does VO work for GMC dont’cha know, plays psychotherapist of sorts and shows his own form of forgiveness. It sure did feel unscripted at the beginning, though, but nonetheless, here’s the latest from DumbDumb, Electus and Gotham. Credits after the jump..

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Sarah Silverman Takes a Seat at Denny’s

Man, that David Koechner is so hot right now. As promised in our previous post regarding the launch of Denny’s “Always Open” web series, Sarah Silverman joins up with the aforementioned Anchorman star for a sit-down at the diner chain for a few minutes. One of the comedienne’s opening lines, complete with the porn music, kicks things off proper: “I do like it when people see me in a sexual way.” This “Always Open” installment, though, feels less “unscripted” and more improvisational as Koechner hits on Silverman throughout while she eats some toast and what looks like oatmeal. It’s like the awkward blind date you always wish you had. Credits after the jump…

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Denny’s: The Venue of Choice for Your Favorite Funny People

David Koechner, aka Champ Kind from Anchorman, plays host in a new web series for Denny’s concocted by Gotham in partnership with Will Arnett and Jason Bateman‘s DumbDumb studio as well as Ben Silverman‘s Electus.  The idea: Round up a group of comedians, comedic actors and the like for a quick, unscripted conversation at one of the diner chain’s actual locations. The new “Always Open” talk show, which is basically an extension of Gotham’s “America’s diner is always open” campaign, will feature the likes of Sarah Silverman, Amy Poehler and Will Forte in the coming weeks.

The first clip above features Koechner and Arrested Development star Bateman yapping it up, bringing some dry humor and pretending to enjoy their meals. At the very least, it’s a decent branding attempt by the Gotham camp, which took over the Denny’s account last August.

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