The CLIOs Tempts Fate with Call for Entries Ad

The CLIO Awards has launched its 2010 call for entries, which judging by the all-too-symbolic print ad above, is probably destined for doom. Using a cringeworthy tagline like “Do Something that Means Everything”, the CLIOs must be hoping that blind optimism will prevail. But when they ask the question, “how much does it mean to you?”, I think at this point by using the deathly image for their campaign, they have to know the answer.

Via Copyranter

More: “Ronald and The King Square Off for Madison Ave Walk of Fame Honors”

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.