Tipsters Were Right: American Eagle Picks Arnold

Since Friday, we’ve been receiving tips that Arnold won out in the American Eagle Outfitters global review and ever since, we’ve been reaching out but have received no word back from the agency or client (thanks for nothing, folks!). Well, while we kick ourselves for not posting this at least as a We Hear item yesterday, we might as well let you know that Adweek confirms AEO has tapped Arnold and MediaCom to handle its creative and media duties, respectively.

American Eagle’s review kicked off a few months ago and also included Leo Burnett/Starcom and Deutsch/Initiative according to the trade, which also reports that Arnold NY just won the Kohler business. Well, guess we now know whose jock they’re on so let us give our most sarcastic round of applause.

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.