-Former Leo Burnett London head of planning Mark Tomblin has joined in a similar role at TAXI Toronto.

-Social media/WOM marketing firm Likeable Media has appointed Carrie Kerpen as CEO and has also launched a new software platform dubbed Likeable Local.

-Just because, here’s a Samsung CES promo that seems to encourage sharing (above).

-Bacardi has acquired “super-premium elderflower liqueur” brand, St. Germain. link

-Brazilian footballer Ronaldo will work under sensei Sir Martin Sorrell at WPP to learn more about the ways of marketing. link; link

-Netflix and Time Warner have struck a new content deal. link