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Tuesday Morning Stir

-Boston-based agency allen & gerritsen has been appointed as agency of record for Blue Cross Blue Shield of Massachusetts. link

-180 Amsterdam and director Minivegas have joined forces to help promote Sony horror-centric game The Last of Us (sorry, autoplay shut it down, go here for the clip) . link

-Here’s J&J and BBDO NY’s greeting to the new royal baby. link

-And now, more royal baby madness called “Royal Lullabies” courtesy of Profero (above). link

-Taco Bell says so long to kid’s meals. link

-Publicis London has appointed OgilvyOne alum Pavlos Themistocleous as digital creative director. link

-Full-service animation company Moo Studios has acquired a 5,000 square-foot L.A. stage and launched a new website in the process. link

Mediabistro Course

Storytelling for Media Professionals

Storytelling for Media ProfessionalsStarting April 22, this in-person workshop will teach you the specific ways to incorporate storytelling into your personal and professional life. Students will examine the role of storytelling in business and put their newfound skills into practice with a series of improvisation, writing, and presentation exercises designed to help them uncover personal stories. Register now!