-Boulder-based TDA and Epoch Films director Greg Bell have teamed up for new FirstBank work (above).

-San Francisco shop Eleven is teasing a stunt they’re launching next week for Sun Valley Tourism. link

-Shocking eMarketer report: Women embrace contextually relevant ads. link

-Twitter has issued its first-ever transparency report card. link

-Guggenheim Partners’ Dottie Mattison has replaced Richard Beckman as CEO of Adweek/Billboard parent, Prometheus Global Media. link

-Stuart Elliott at The New York Times profiles Richard Kirshenbaum and his new boutique agency, NSG/SWAT. link

-Now it’s Barclays CEO Bob Diamond who’s resigned, this time over “rate rigging.” link

-Michigan’s answer to reducing DUIs? Talking urinal cakes, of course. link

-According to a 33Across survey, 80 percent of U.S. advertisers say Facebook is less important than the rest of the web. link

-Speaking of the social network, there are now reports that Facebook and GM are in talks to rekindle their ad relationship. link

Reminder: Like most of you, we’re off tomorrow. Have a happy, safe July 4th and see you on Thursday!