TVNewser TVSpy LostRemote SocialTimes AllFacebook FishbowlNY FishbowlDC PRNewser 10,000 Words GalleyCat UnBeige MediaJobsDaily

We Hear: Movement on the Ashley Furniture Review

347-02-38-35-Francesca-Sofa-Loveseats-ashley-furnitureMore than a month ago, AdWeek brought you news that national plush couch chain Ashley Furniture had launched a creative review.

Today we heard a couple of things from our sources about that review:

  • Ft. Lauderdale’s Zimmerman, which served as the company’s AOR since 2009, is out

At least one party remains standing:

Since this isn’t a small account (Ashley is offering more than $50 million in yearly media spending), we expect to hear more on the review soon.

For context, in 2012 the chain chose Ryan Partnership as AOR for the launch of its spinoff chain, literally named “ZZZ’s by Ashley.”

Mediabistro Course

Public Relations

Public RelationsStarting October 1, learn how to get your foot in the door and launch your PR career! Taught by the former VP of Corporate Communications at Playboy Enterprises, Linda Marsicano will teach you how to draft pitch letters and press releases, develop and implement PR plans, garner media coverage, and other skills you need for a successful career in public relations. Register now!