Kaplan Thaler Lost Wyeth Pharma - mediabistro.com: AgencySpy

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Monday, Jun 16

Kaplan Thaler Lost Wyeth Pharma

The rumor mill is churning this morning, and we hear that Kaplan Thaler, which won the $45 million account back in 2006, has lost Wyeth Laboratories' Centrum line of nutritional products.

Back when KT won the account, the Dimetapp work was taken from McKann and given to WPP. More details to come.

Posted by Matt | 11:56 AM | We Hear...

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