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Wednesday Morning Stir

-Bi-coastal production company Tool has promoted four-year vet Dustin Callif, who founded said shop’s digital division back in 2009, to managing partner, digital.

-For those in their mid-30s like yours truly and older, perhaps you remember the “Pardon Me” Grey Poupon spots, which was  subsequently parodied ad nauseum. Now, CP+B has resurrected the ad and continues the story in a new spot called “The Chase” (not to be confused with another “The Chase” from back in the day).

-NY/Chicago/Dallas/L.A. editorial shop Red Car has welcomed editors Keith Kristinat and David Rosenblatt to its Chi-town roster.

-On the same note, post-production boutique Wild(child) has added editor Sven Herrmann to its roster. link

-Nashville/D.C.-based shop iostudio has been named AOR for Whisper Creek Tennessee Sipping Cream, the flagship product offered by SPEAKeasy Spirits. From what we’ve been told, the agreement with iostudio marks the brand’s first formal agency relationship that developed after iostudio completed an individual promotional project for the brand.

-Looks like the Office Depot/OfficeMax acquisition rumors were true. link

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