TVNewser TVSpy LostRemote SocialTimes AllFacebook FishbowlNY FishbowlDC PRNewser 10,000 Words GalleyCat UnBeige MediaJobsDaily

Y&R NY Presents ‘Sellout Santa’


This year, Y&R New York went a step too far to ensure their clients’ products found their way under the Christmas tree, tapping a “Sellout Santa” to hock their products.

In the agency’s holiday video card, “Sellout Santa” speaks with a group of children, ignoring their Christmas wishes and handing them a product from one of Y&R’s clients instead. That little girl who wants a dollhouse? Nonsense, she’d much rather have a Range Rover Sport. Instead of toys, how about a Twinings tea bag? You get the idea. The concept may run a little thin by the end of the 3:27 video, but luckily there’s a funny kid with a glazed over look on his face to keep things amusing. Enjoy.

Mediabistro Course

Mobile Content Strategy

Mobile Content StrategyStarting September 24, learn how to write content for smartphones, tablets, and mobile devices! In this online course, students will learn how to publish across multiple channels and manage the workflow, optimize content for mobile devices, and  engage with their audience across screens. Register now!