TVNewser Show TVNewser TVSpy LostRemote SocialTimes AllFacebook FishbowlNY FishbowlDC PRNewser 10,000 Words GalleyCat UnBeige MediaJobsDaily

Y&R Welcomes New West Coast CCO

Former Cutwater ECD/GCD Joe Kayser is stepping in to take the CCO post at Y&R West Coast, where he will now lead creative in the San Francisco and LA offices across all clients including Chevron, Citrix, Jenny Craig, Mattel, NCAA and Roundtable Pizza.

While at the now-defunct Cutwater (ed- it closed in January), Kayser (pictured) handled day-to-day creative work for the likes of Jeep, Adidas, LensCrafters, Persol and Google among others. As Kayser joins the Y&R fold, the agency’s West Coast president John Berg is stepping down and its North American president/CEO Tom Sebok will assume his responsibilities for the time being until a permanent successor is found.

According to the Y&R camp, Kayser’s hire is just one of “many” changes under the watch of newly installed global CEO David Sable. We’ve been told the agency will be hiring more staff in the days ahead. As for Kayser’s background, prior to Y&R, he held creative posts at TBWA\Chiat\Day SF, Hill Holliday, Hal Riney & Partners and Saatchi & Saatchi.

Mediabistro Course

Storytelling for Media Professionals

Storytelling for Media ProfessionalsStarting April 22, this in-person workshop will teach you the specific ways to incorporate storytelling into your personal and professional life. Students will examine the role of storytelling in business and put their newfound skills into practice with a series of improvisation, writing, and presentation exercises designed to help them uncover personal stories. Register now!