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Y&R’s ‘Wonderful’ Vh1 Campaign Takes Increasingly Bizarre Turn (Kinda NSFW)

Y&R New York continues to induce head-scratching with its latest “Wonderful World of VH1″ execution, which is targeted at the Viacom network’s Latin American market. In this spot called “If You Like,” the agency plays off the call-in voting trend made insanely popular by shows like American Idol, covering everything from angry bocce ball players to robot love. At least it’s not as eyebrow-raising as the print component from last month, though be warned, there is some strange boobage involved in the mix. Full credits after the jump.


ECD: Guillermo Vega/Scott Vitrone/Ian Reichenthal

Art Director: Menno Kluin

Copywriter: Icaro Doria

Title Design: Mihail Aleksandrov

Exec Directors Content Production: Lora Schulson/Nathy Aviram

Producers: Lora Schulson / Jo Kelly

Music Supervisor: Eric David Johnson

Production Company: Hungry Man

Director: Bryan Buckley

Director of Photography: Rolf Kesterman

Executive Producer: Kevin Byrne

Line Producer: Mino Jarjoura

Editing House: Final Cut

Editor: Carlos Arias

Producer: Laura Patterson

Music House: Tone Farmer

Producer: Christina Tortorelli

Visual FX House: Absolute Post

Artist: James Krispy Cornwell

Producers: Lisa Greenleaf/ Sally Heath

3D Design: 3Delivery

VFX supervisor: Gustavo Aversente

Animation Director: Esteban Barisani

Telecine: Jamie Wilkinson at The Mill

Sound Design: Tone Farmer

Sound Designer: Jared Hunter

Audio Mix: Sound Lounge

Mixer: Evan Mangiamele / Phillip Loeb

VO Casting: Phantom Audio

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