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Zimmerman, McClelland Part Ways

We’ve received confirmation that Fort Lauderdale-based, Omnicom-owned agency Zimmerman has parted ways with Jeff McClelland, who once again moved from NYC to South Florida in fall 2011 to assume the role of EVP/chief integration officer. Zimmerman would not comment beyond the fact that McClelland is no longer with the agency, including whether there are immediate plans to replace him.

The departed exec is no stranger to SoFla, having worked as president of local PR firm, Starmark, after spending three years as CEO at the now-defunct Cliff Freeman & Partners. During his two decades-plus in the ad biz, McClelland has also held senior roles on the account side at the likes of Ogilvy and kbs+.

 

Mediabistro Event

“Vine: Create Quick Social Video to Market Your Brand” Webcast

Bring your Twitter efforts and information to life with this popular video app. Find out how in our Vine webcast taking place tomorrow, June 19 from 4-5 pm ET. Gemma Craven (left), EVP, New York group director of Social@Ogilvy, will discuss how her team has created interactive videos for brands to get their message heard. Register today.