As social media has effortlessly integrated itself into our everyday personal and professional lives, brands around the world have looked to capitalise on this rapidly-expanding phenomena by building highly-engaged, ROI-generating channels on platforms such as Facebook and Twitter to target and liaise with fans, customers and prospects.

While the biggest brands in social media are still found in the U.S., the top businesses in Indonesia, Malaysia, Thailand and the Philippines also command huge followings across the major social networks. But who is the biggest?

This infographic from Zocialinc takes a closer look at the top Southeast Asian social brands.

(Source: Zocialinc. Globe image via Shutterstock.)