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Social Media Tips

The Absolute Beginner’s Guide to Social Media Marketing [INFOGRAPHIC]

The Absolute Beginner's Guide to Social Media Marketing [INFOGRAPHIC]

Social media comes with a pretty steep learning curve, particularly for businesses.

There’s just so much to figure out. For example, how frequently should you post? How much work does it take each week before you see results? What are the right types of images to use on your social profiles? Is it okay to actively sell your products and services – and if so, how often?

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Facebook, Twitter, Instagram, Pinterest, Vine: Social Media Marketing Cheat Sheet

Facebook, Twitter, Instagram, Pinterest, Vine: Social Media Marketing Cheat Sheet

So you want to use social media to market your brand? Sounds like a smart plan. The top sites collectively have billions of people actively using their platforms each and every day, and many of them come armed with credit cards.

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How to Remove Your Embarrassing Photos From Social Media [INFOGRAPHIC]

How to Remove Your Embarrassing Photos From Social Media [INFOGRAPHIC]

You see, the thing about the internet is that it’s forever.

When something is published online, it’s there for keeps. Everybody can look at it. Everybody can comment on it. And everybody can share it. And social media has made this worse.

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9 Ways to Refresh Your Social Media Strategy [INFOGRAPHIC]

9 Ways to Refresh Your Social Media Strategy [INFOGRAPHIC]

How long have you been updating your brand’s Twitter profile or Facebook Page?

Months? Years? Day in, and day out, things can start to get a little stale. Maybe that’s being reflected in your overall engagement rates, customer response and sales. You need to take a step back, re-evaluate and refresh your campaign.

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How Social Media Automation Can Work For Your Business [INFOGRAPHIC]

How Social Media Automation Can Work For Your Business [INFOGRAPHIC]

For brands using platforms such as Twitter, Facebook and Instagram to market their business and promote their products and services, it’s key that at all times they strive to keep the “social” in “social media”.

That means actually connecting with fans and customers. Otherwise, you’re just broadcasting. But while a lot of social media absolutely requires that human touch, some aspects can be automated. Indeed, for the most savvy brands, automating social content can dramatically improve engagement.

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Minimum Age Requirements: Twitter, Facebook, Instagram, Snapchat, WhatsApp, Secret [INFOGRAPHIC]

Minimum Age Requirements: Twitter, Facebook, Instagram, Snapchat, WhatsApp, Secret [INFOGRAPHIC]

Way back when, Twitter very clearly stated the minimum age requirement for anyone signing up for a new account on the social network: 13.

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Facebook, Twitter, Instagram, Pinterest, Snapchat – Social Media Cheat Sheet [INFOGRAPHIC]

Facebook, Twitter, Instagram, Pinterest, Snapchat - Social Media Cheat Sheet [INFOGRAPHIC]

So you want to get started on social media.

Smart move. But which social network is right for you?

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What is the Best Social Media Platform for YOUR Business? [INFOGRAPHIC]

What is the Best Social Media Platform for YOUR Business? [INFOGRAPHIC]

Looking to use social media to power your business? Smart play. Collectively, platforms such as Facebook, Twitter, Instagram, YouTube and Pinterest have billions of users. But which social network is best for you, and your brand?

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3 Content Creation Strategies That Will Help Your Business Prosper [INFOGRAPHIC]

3 Content Creation Strategies That Will Help Your Business Prosper [INFOGRAPHIC]

Did you know that pictures on Twitter are retweeted 128 percent more than videos? Or that articles with images generate 94 percent more views? What if I told you that 46 percent of people say that a website’s design is their number one criterion for discerning the credibility of that company?

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How to Make Social Video Work for Your Brand [INFOGRAPHIC]

How to Make Social Video Work for Your Brand [INFOGRAPHIC]

Are you considering using video in your social media campaigns?

That could turn out to be a very smart play. Video can generate three times as many monthly visitors to a website, and users spend up to 88 percent more time on sites that include video.

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