Statistics - AllTwitter

Twitter, Facebook, LinkedIn: How Do Lawyers Use Social Media? [STUDY]

Lauren Dugan — Tue, 07 Feb 2012 14:45:17 +0000

Those in the legal profession must tread lightly when it comes to social media, as they are bound by confidentiality agreements, non-disclosure agreements and other legal contracts when broadcasting any message publicly. But that hasn’t stopped them from signing up for Facebook, Twitter, LinkedIn and the like.
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And The Winner Of This Year’s Super Bowl Is… Twitter [STATS]

Shea Bennett — Tue, 07 Feb 2012 06:00:56 +0000

Yesterday we documented how Super Bowl XLVI had triggered a series of new tweets per second (TPS) records on Twitter, with the game itself peaking at a heady 12,233 TPS in the closing moments.

This was a huge jump from previous years, and it really illustrates the growth of Twitter as a platform, especially in the way it brings people together during live events. In 2008 the TPS peak during the Super Bowl registered at a humble 27, and last year’s 4,064 Super Bowl TPS, a record for any sporting event at the time, has been tripled just 12 months later.

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39% Of Marketers Will Use Twitter For Their Campaigns In 2012

Lauren Dugan — Mon, 06 Feb 2012 14:45:16 +0000

Facebook might still be the juggernaut of social media advertising, but Twitter takes the second-place silver medal. More advertisers will be turning to Twitter this year than YouTube, LinkedIn or Google+ to get at their customers’ eyeballs – and their credit cards.
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Top 100 American And Japanese Brands On Twitter [STATS]

Lauren Dugan — Mon, 06 Feb 2012 10:15:31 +0000

Twitter may still a new marketing channel for many top brands, but they’re slowly learning the ropes. They’re holding contests, advertising new products and increasing their visibility in 140 characters or less.

But how are brands in different countries adapting to Twitter?
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Super Bowl, Madonna Set New Sport, Entertainment Twitter Records [STATS]

Shea Bennett — Mon, 06 Feb 2012 06:00:04 +0000

The closing moments of Super Bowl XLVI, which saw the New York Giants come from behind to edge the New England Patriots 21-17 with a last-minute touchdown, were so dramatic that they set a new tweets per second (TPS) record on Twitter.

The final three minutes of the Super Bowl saw Twitter users firing off tweets at an average of 10,000 per second, which is an all-time peak for a sporting event on the network.

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Pinterest Now On Par With Twitter, Google For Driving Traffic, Says Study [STATS]

Shea Bennett — Thu, 02 Feb 2012 06:00:26 +0000

A new study from content-sharing firm Shareaholic has revealed that the social sharing platform Pinterest, which was established less than two years ago, is now the fastest-growing site for referral traffic.

In January, Pinterest drove only a fraction less referral traffic than both Twitter and Google, and more than Google+, YouTube and LinkedIn combined.

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The US Has The Most Twitter Users, But The Netherlands Is More Active [STATS]

Lauren Dugan — Wed, 01 Feb 2012 10:15:24 +0000

It stands to reason that the United States, the birth-country of Twitter, would be the number one in terms of users. And it is. By far. But new stats have been unveiled that suggest that numbers don’t mean everything, and that the US is actually behind the Netherlands (and two other countries) in terms of how often they tweet.
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25% Of People Have Tweeted Something They Regret [STATS]

Lauren Dugan — Mon, 30 Jan 2012 12:30:18 +0000

Even though the internet is becoming less and less anonymous, people are still treating it like a free-for-all without rules or repercussions. At least according to a recent poll conducted to see just how responsible people are on Twitter and Facebook.
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How Big Was SOPA On Twitter? Big Enough For Mark Zuckerberg’s First Tweet In Two Years

Shea Bennett — Thu, 19 Jan 2012 08:00:40 +0000

Twitter has released data showing the network’s reaction to the Stop Online Piracy Act (SOPA), and while the response didn’t quite stand up to the efforts made by Wikipedia, Reddit and other online communities, Twitter was good for 2.4 million SOPA-related tweets between midnight and 4pm ET.

Not bad, but when you consider that the recent TV screening of 1986 animated movie Castle In The Sky in Japan triggered 25,088 tweets per second (TPS) – or over 3 million tweets in two minutes – it perhaps wasn’t the all-encompassing smackdown that the world anticipated.

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How Airlines Used Twitter In December [INFOGRAPHIC]

Shea Bennett — Fri, 13 Jan 2012 08:00:47 +0000

Eeezer have updated their monthly infographic on how airlines are using Twitter (see our updates on this for November, October and September.)

AirAsia was the most popular airline in December, receiving over seventeen thousand tweets from its followers, ahead of American Airlines and EasyJet.

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Twitter On Track For 500 Million Total Users By March, 250 Million Active Users By End Of 2012

Shea Bennett — Fri, 13 Jan 2012 06:00:13 +0000

Disclaimer: Because the company isn’t exactly forthcoming with registration data, calculating Twitter’s userbase is as much guesswork as it is science, so take this analysis with the usual hefty pinch. That as it is, there is some history here, so bear that in mind too.

As you may have seen, Facebook has been tipped to reach one billion active users in August of this year. That’s an absolutely amazing number – approximately 14 percent of the world’s population. What’s even more impressive is these are active users, Facebook’s definition of which is people who log in at least once a month. Which doesn’t seem particularly active, to be honest, but this has essentially become the industry standard now.

So how does Twitter compare?

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Facebook, YouTube Dwarf Twitter UK Social Traffic (But Facebook Down 7.21% Year On Year)

Shea Bennett — Wed, 11 Jan 2012 15:55:43 +0000

New data from Experian Hitwise has revealed how Facebook and, increasingly, YouTube dominate social networking traffic in the United Kingdom, with the two platforms combined accounting for over three quarters of all visits to social networking sites in the UK in December.

YouTube posted the biggest gains month-on-month (1.41 percent) and year-on-year, with the video sharing website seeing an additional 7.37 percent in UK traffic since December 2010. This seems to have come at the expense of Facebook, which posted a surprising -7.21 percent share loss in the UK over the past year.

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Twitter Users Shared 58.4 Million Photos In December [STATS]

Lauren Dugan — Wed, 11 Jan 2012 12:30:12 +0000

With the news that Twitter would begin hosting its own photos, it’s no surprise that photo sharing really took off last year – but just how much might surprise you.

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Guess Which Country Logs On To Twitter More Than Facebook?

Lauren Dugan — Mon, 09 Jan 2012 10:15:43 +0000

According to comScore, there’s only one country in the entire world where Twitter is more popular than Facebook. Can you guess which one it is?
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Facebook, Twitter, LinkedIn – The Social Media Statistics Of Today [INFOGRAPHIC]

Shea Bennett — Thu, 29 Dec 2011 08:00:59 +0000

Was 2011 the year of social media?

Facebook now commands more than 800 million active users, adding more than 200 million of those in the last year alone. Twitter now boasts 100 million active users, about a fifth of whom are in the USA. LinkedIn has 64 million users in North America alone, and used this tally to launch a successful IPO back in May.

Moreover, these social platforms also now play a major role in the way that we receive and share news, as well as becoming an important, on-the-spot source of news themselves.

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