As new channels of online marketing emerge year by year, what should content marketers focus on?
Content Crossroads created an infographic that offers a glimpse into the past, present, and future of content.
Whereas in the past, the main marketing channel was a static website, today, 53% of companies find new customers through Twitter, 90% of bloggers use Facebook (which means marketers need to be there, too) and 87% of agency marketers consider video to be the most popular form of content marketing.
What about the future?
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