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Archives: October 2013

Save $350 on Registration Fees: Sign up for Mediabistro’s Inside Social Marketing Conference in NYC Before November 6

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Mediabistro’s Inside Social Marketing Conference will be held in NYC December 3-4, 2013. Take advantage of the $350 savings, register before November 6.

The two-day conference will feature a prominent line-up of speakers and panelists, covering topics ranging from creating viral campaigns to native advertising to social engagement.

Scheduled speakers include Joel Ackerman, Writer/Director for PooPourri, Orabrush, Megan Berry, Head of Consumer, RebelMouse, Michael Cupo, Director, Business Development, Social Media, ESPN and Rob Harles, Global Head, Social Media, Bloomberg LP.

Inside Social Marketing Conference is the premier event for anyone targeting customers or users through social channels.  The following sessions are a sample of what attendees will see:

 

Social Marketing: Trends in Behavioral Advertising

Turning Twitter Followers into Your Best Customers

Professional Sports and Social Media

Social Media Metrics: What Does it All Mean?

The Business of Social Content Curation

 

We look forward to seeing you there! View the full agenda here.

Mediabistro Course

Content Marketing 101

Content Marketing 101Get hands-on content marketing training in our brand new boot camp, Content Marketing 101! Starting September 8, digital marketing and content experts will teach you the tips and tricks for creating, distributing and measuring the success of your brand's content. Sign up before August 15 and get $50 OFF registration. Register now!

The Top Halloween Costumes, According To Twitter [INFOGRAPHIC]

halloween costumes on twitter

It’s that time of year when some younguns ask their parents to buy extravagant costumes dedicated to Avengers or Batmen and get saddled with cheap knock offs – while other children are decked out in LEDs and go absolutely viral. But how we would ever knew which costume was most popular in the Universe if we didn’t have good ol’ Twitter?

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Don’t Feed The Twitter Trolls – How To Manage Negativity In Social Media [INFOGRAPHIC]

Don't Feed The Twitter Trolls - How To Manage Negativity In Social Media [INFOGRAPHIC]

As social media continues to grow and reaches, not millions, but billions of people around the planet, it inevitably starts to reflect and adopt the norms and behavioural patterns of “real life”.

That’s both good and bad. It’s good, because it empowers everybody to share their own content, thoughts and opinions freely and without prejudice.

And it’s bad, because it empowers everybody to share their own content, thoughts and opinions freely and without prejudice.

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How Does Twitter Influence Christmas Shopping? [INFOGRAPHIC]

How Does Twitter Influence Christmas Shopping? [INFOGRAPHIC]

Christmas shopping seems to start earlier and earlier every year, and Twitter is playing its part. First, by releasing a Christmas infographic on Halloween, and second, by revealing within that visual its influence on festive spending.

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The 5 Elements of Inbound Marketing [INFOGRAPHIC]

The 5 Elements of Inbound Marketing [INFOGRAPHIC]

Dallas web design firm AXZM specializes in more than designing and developing great-looking websites; they’re also pros at digital marketing, and as such have created an infographic that examines the environmental makeup of inbound marketing – literally.

The graphic below explores the five elements that make up the world of inbound marketing – email (earth), SEO (air), social media (fire), content (water), design (aether, or the unseen force that binds all the elements together.).

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The Best Brand Halloween Content On Twitter

The Best Brand Halloween Content On Twitter

Twitter is full of both tricks and treats this Halloween, thanks to brands ponying up with clever, creative content.

Below, our favorites from the 2013 Halloween goody bag.

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Katy Perry Will Pass Justin Bieber As Twitter’s Most Popular User In The Next Few Days [STATS]

Katy Perry Will Pass Justin Bieber As Twitter's Most Popular User In The Next Few Days [STATS]

Remember when Ashton Kutcher was the king of Twitter?

No? I’m not surprised. It was a while back. You kind of had to be there. Kutcher was Twitter’s numero uno – that is, most-followed user – for quite some time, and was actually the first account to reach one million followers. Fast-forward to the present day, and Ashton isn’t even in Twitter’s top ten (he’s 30th).

Because in this cockamamy, crazy world that we call social media, life moves pretty fast. If you don’t stop and look around once in a while, you could miss it.

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Comedy Central’s New ‘@midnight’ Show Is A Hit On Twitter

comedy central midnight

Continuing Comedy Central’s campaign to deliver comedy to the tech-savvy youth of today, the cable channel recently launched “@midnight”, a show dedicated to making fun of social media. After the first week of episodes, the show has established solid ratings and an even more impressive Twitter fanbase.

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Twitter Expected To Go On Serious Hiring Spree After IPO [INFOGRAPHIC]

Twitter Expected To Go On Serious Hiring Spree After IPO [INFOGRAPHIC]

Twitter’s initial public offering is right around the corner, and if history has taught us anything about tech firms, it’s that they go through a serious expansion phase almost as soon as the stock market bell has rung.

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Email Beats Facebook And Twitter For Driving Purchases, Especially Amongst High Earners [STUDY]

Email Beats Facebook And Twitter For Driving Purchases, Especially Amongst High Earners [STUDY]

A new study has revealed that email continues to prove itself as the marketing method of choice for driving online purchases from websites, particularly if your target demographic includes high earners.

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