AllFacebook InsideFacebook InsideMobileApps InsideSocialGames SocialTimes LostRemote TVNewser TVSpy AgencySpy PRNewser MediaJobsDaily UnBeige

Instagram Now Has More U.S. Smartphone Users Than Twitter [STATS]

Instagram Now Has More U.S. Smartphone Users Than Twitter [STATS]

Instagram usage surged almost 35 percent in the U.S. alone in 2013, and the platform now rivals Twitter for monthly active users (MAUs), with more than 40 million people in the States expected to use Instagram this year, compared to Twitter’s 43.2 million, reports eMarketer.

But where it gets really interesting is amongst mobile users. Instagram, of course, is a wholly mobile platform, and it’s 40.5 million mobile MAUs trumps Twitter’s 37.3 million. And going forward, eMarketer expects Instagram to maintain this lead, reaching 50 million mobile MAUs in 2016, compared to Twitter’s 47.7 million.

Instagram Now Has More U.S. Smartphone Users Than Twitter [STATS]

Instagram Now Has More U.S. Smartphone Users Than Twitter [STATS]

(Source: eMarketer.)

Mediabistro Course

Social Media 201

Social Media 201Starting October 13, Social Media 201 picks up where Social Media 101 left off, to provide you with hands-on instruction for gaining likes, followers, retweets, favorites, pins, and engagement. Social media experts will teach you how to make social media marketing work for your bottom line and achieving your business goals. Register now!