In exploring the tensions between art and science in shaping the modern marketer, B2B content marketers Eloqua teamed up with creative agency JESS3 to build an infographic exploring the road to modern marketing.

From the door-to-door salesman to today’s modern social media maven, marketing has progressed to a truly digital field.

A full 75% of marketers agree that social media is changing how they develop marketing strategy and plans (actually, we’re kind of surprised that percentage isn’t higher).

Check out the infographic, below.

(Image from Shutterstock, infographic from JESS3)