By Shea Bennett on December 15, 2014 3:00 PM
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Twitter (TWTR) rallied more than two percent on the opening today after a surprise upgrade on the stock.
Need a little weekend reading?
We’ve compiled our top ten Twitter stories of the week, which includes a look at the evolution of social media (2004-14), news that Instagram is now bigger than Twitter, the top 14 social media metrics tracked by marketers, a new Netflix “Tweet Me a Reminder” button and a visual that covers the latest social media advertising statistics and trends.
So you’re tweeting spectacular content – stunning pictures, hilarious jokes, industry insights – but you’re not getting any bites. No retweets, no responses, no clicks. What are you doing wrong?
No content strategy is complete without an engagement strategy: a plan for connecting with your followers and other Twitter users in a meaningful way. Here are seven types of engagement that you can incorporate into your strategy to get you more customers on Twitter.
This week Instagram passed Twitter for total number of active users, registering 300 million to Twitter’s 284 million.
As I wrote in my post, it’s a big deal inasmuch as the active user number is easily the most reported metric for all social platforms. Lots of people seem to really care about it. But here’s one person who doesn’t: Twitter co-founder Evan Williams.