The Paralympics closing ceremony – which featured Coldplay and Rihanna playing out the Games – was a hit with viewers this week, many of whom took to Twitter to discuss the eleven day event.
And, just like the Olympics before them, the Paralympics created a handful of digital stars out of its top athletes. So which athletes got the most social media love?
The Huffington Post has the scoop on some of Team GB’s most-loved (digitally, at least) Paralympic athletes, courtesy of social media marketing company Wildfire.
100 meter sprinter Jonnie Peacock saw what is probably the highest Twitter growth for a single athlete during the Games: a 1305 percent increase in followers to more than 31,000.
Wheelchair athlete Hannah Cockroft grew her Twitter followers by 381 percent to over 10,000. And cyclist Sarah Story was also a big winner, with her Twitter followers growing by 178 percent.
The Press Association also has its own take on the social media stars of the Paralympics.
Wheelchair racer, closing ceremony flag-bearer and four-time gold medalist grew his follower from 3,418 before the Games to 17,495 by the time the closing ceremony hit.
And the teenage swimming star Ellie Simmonds has come away not just with two gold medals, but with over 20,000 new Twitter followers, going from 5,776 before the Games to 25,903 after.
Athletes during the Olympics also saw major boosts to their online fanbase, with diver Tom Daley coming away with the gold medal for most Twitter followers gained at over 800,000.
(Wheelchair athlete image via Shutterstock)
- Tired Of The World Cup Clogging Your Timeline? This Extension Can Help
- Twitter Introduces Hashflags For World Cup Fans
- Tweet To @OHT For Real-Time World Cup Translations
- Twitter And IPL Partner To Bring Real-Time Interaction To Cricket Fans